Lifeboat Distribution is Appointed Intel's Software Authorized Distributor

SHREWSBURY, N.J.--()--Feb. 23, 2004--

  Worldwide Agreement to Supply Intel(R) High-Performance Software Tools to Resellers  



Lifeboat Distribution Services, a division of Programmer's Paradise, Inc. (NASDAQ: PROG), the leading independent marketer of software tools for technology professionals, announced today that it has been named the software-only Authorized Distributor for Intel(R) Corporation. Lifeboat will supply Intel C++ and Fortran Compilers for Windows* and Linux* as well as Intel C++ Compilers for Windows CE.NET*, Intel VTune(TM) Performance Analyzer for Windows and Linux, Intel Math Kernel Library for Windows and Linux, Intel Integrated Performance Primitives Library for Windows and Linux, as well as Intel Thread Checker for Windows to resellers worldwide.

"We're honored to be designated as an Authorized Distributor for Intel," said Dan Jamieson, vice president and general manager at Lifeboat. "We focus exclusively on high quality technical software products. Intel's high-performance software development tools are compatible with popular development environments so developers can preserve the way they develop software. Each software license also includes one year of upgrades and support provided directly from Intel. Our reseller partners throughout the world can now rapidly source these premier tools for optimizing software on Intel architecture including Intel(R) Pentium(R) 4, Intel(R) Xeon(TM) and Intel Itanium(R) 2 processors."

About Lifeboat Distribution Services

Lifeboat Distribution, a division of Programmer's Paradise, Inc. (NASDAQ: PROG), is an international wholesale provider of software development tools, utilities, and other technically related products to computer software resellers. The company provides pre-sale consultative advice, in-depth product information, licensing options, and marketing programs in support of its select group of technical software lines. Lifeboat Distribution services thousands of solution providers, VARs, consultants, corporate resellers, and retailers worldwide. Lifeboat's website: www.lifeboatdistribution.com. Programmer's Paradise website: www.programmersparadise.com.

Lifeboat and Programmer's Paradise are registered trademarks of Programmer's Paradise, Inc.

Intel Corporation, Intel, Pentium, Itanium, Intel Xeon and VTune are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries. *Other names and brands may be claimed as the property of others.

The statements in this release concerning the Company's future prospects are forward-looking statements that involve certain risks and uncertainties. Such risks and uncertainties include the continued acceptance of the Company's distribution channel by vendors and customers, the timely availability and acceptance of new products, and contribution of key vendor relationships and support programs.

Contacts

Programmer's Paradise(R), Inc.
Bill Willett, 732-389-8950
bill.willett@programmers.com

Contacts

Programmer's Paradise(R), Inc.
Bill Willett, 732-389-8950
bill.willett@programmers.com