Warning Model Collars Omar for Talent

BEVERLY HILLS, Calif.--()--April 8, 2003--Omar Alberto, innovator of the trend to superstar male models, will join Warning Model Management in a strategic alliance with its rapidly growing talent division, Warning Talent, it was announced today by Steve Chamberlin, Warning Models' President and Chief Operating Officer.

"Omar's eye is uncanny," says photographer Mario Testino, who will collaborate with Omar/Warning on upcoming fashion and editorial assignments. "He never misses. He never steers me wrong." Prior to joining Warning, Omar cast campaigns that Testino had been commissioned to conduct for Vogue Magazine and designer Dolce y Gabbana.

A 25 year veteran of the fashion and modeling industries, the charismatic young Panamanian began his career on the catwalks of Paris and Milan. In 1987 he opened his own agency, Omar's Men, in Los Angeles to provide great looking men with the same superstar status accorded the female model; his concept took off and he was quickly bicoastal. Vanity Fair's Kevin Sessums described Omar in a 1991 article as "the suave black owner of the eponymous modeling agency in New York and Los Angeles."

Omar merged with Jeffrey Dash's Prima Models in 1996 and formed a self-standing unit, Q Models. Soon thereafter, Dash reconceived the company as a management entity. For two years prior to this new situation with Warning, Omar served as an exclusive consultant to the Dash Group, expanding his expertise beyond modeling into emerging markets such as product placement and celebrity endorsement.

In addition to his close relationship with Mario Testino, Omar has produced talent for most of the world's top fashion and commercial photographers, including Bruce Weber, with whom he most recently worked on a groundbreaking six page spread for W magazine featuring soccer tyro Landon Donovan, and Michel Compte, who employed Omar in his latest Banana Republic campaign.

Among the careers Omar has guided over the years have been those of Djimon Houson, Antonio Sabato, Jr., and Billy Baldwin, all of whom have moved from modeling into film.

Statements in this press release that are not historical facts are forward-looking statements, including statements regarding future revenues and sales projections, plans for future financing, the ability to meet operational milestones, marketing arrangements and plans, and shipments to and regulatory approvals in international markets. Such statements reflect management's current views, are based on certain assumptions and involve risks and uncertainties. Actual results, events, or performance may differ materially from the above forward-looking statements due to a number of important factors, and will be dependent upon a variety of factors, including, but not limited to, our ability to obtain additional financing that will allow us to continue our current and future operations and whether demand for our products and services in domestic and international markets will continue to expand. The Company undertakes no obligation to publicly update these forward-looking statements to reflect events or circumstances that occur after the date hereof or to reflect any change in the Company's expectations with regard to these forward-looking statements or the occurrence of unanticipated events. Factors that may impact the Company's success are more fully disclosed in the Company's most recent public filings with the U.S. Securities and Exchange Commission ("SEC"), including its annual report on Form 10-K for the year ended Dec. 31, 2001 and its subsequent filings with the SEC.

Contacts

Famous Fixins, Inc.
S. Michael Rudolph, 650/340-9585
smrudolph@edgehillgroup.com

Contacts

Famous Fixins, Inc.
S. Michael Rudolph, 650/340-9585
smrudolph@edgehillgroup.com