Be An SEO Hero—Optimize Your Press Release for Search

Audio Webcast

Go to Archived Webcast

Event Details

Description

The words you choose and the formatting you apply when crafting your press release can determine whether you are lost or found in search engine results.

Learn to build releases that appeal not only to readers, but search engines.  You’ll  pick up some general tips on  search engine optimization (SEO). We'll also show you how to maximize your chances of having your press release found, seen and shared with this how-to overview of Business Wire's amazing new FREE tool, the Press Release Builder.

Host/Sponsor

Business Wire

Speakers

• Maria Van Wambeke, Product Development Manager
• Michael Toner, New Media Specialist and Account Executive

Original Recording Date and Time

February 5, 2009
10 AM Pacific/ Noon Central/ 1 PM Eastern

Archive Details

File Format and Duration

System Requirements

• PC: Windows 2000, Windows XP Home, Windows XP Pro, Windows 2003 Server, Windows Vista
• Mac: Mac OS X 10.3.9 (Panther) or newer