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Laura Sturaitis
Senior Vice President, Media Services & Product Strategy
Laura Sturaitis was promoted to Senior Vice President, Media Services & Product Strategy in August 2007. Prior to that she was Vice President of New Media Development. She directs Business Wire's U.S. Media Relations Specialists as well as our ExpertSource, Licensing & Online Content Development and Information Services teams.
She also develops Business Wire's New Media Products & Services offerings such as EON: Enhanced Online News, Smart News Release and the BusinessWired blog and cultivates Business Wire's products, services and partnerships with the leading online, social media and technology companies, in order to provide our members with the best tools to help them craft, deliver and measure their news message and to identify and reach new audiences both via traditional and new media as well search engines, online sites, blogs and social media sites.
Laura joined the company in 1992 as Regional Manager, Florida and held that position until 2000.
Prior to joining Business Wire, Laura was Vice President and General Manager at International Business Chronicle, Miami, and before that Circulation and Marketing Director at The South Florida Business Journal, Fort Lauderdale, Florida.
Laura earned a Bachelor of Arts in Communications and English from St. Thomas University, Miami, and a Master of Business Administration from Florida Atlantic University, Boca Raton, Florida.
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