Sample Press Release
Just as Business Wire helps find your audience, we make it easy for your audience to find you.
- Breadcrumbs
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Breadcrumbs added to the top of the release are an SEO best-practice, improving ease-of-navigation and providing an additional presentation of headline keywords.
- Sharing
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One-click buttons and social media sharing links under the Share button at the top of every release allow users to easily share your news on Facebook, Twitter, LinkedIn, Google+ and other popular networks.
- Email or Print
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Email a release to a friend or access a print-friendly version with one click.
- Measurement Report
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NewsTrak measurement reports tell you how your release is performing, including detailed release metrics, search referral data and audience engagement information.
- Formatting
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Business Wire's custom formatting retains your release's bold, italic and underlined text, bulleted lists, wider earnings tables and other formatting on BusinessWire.com, Google News, Yahoo! Finance and other downstream websites, maximizing the SEO of your news.
- Quotables
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The embedded Quotable on each release refreshes with quoted material from your press release, alerting search engines to new content and helping your search engine ranking.
- Logo
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A logo at the top of your release adds branding and links back to your company’s website. Logos are complimentary with every Business Wire release.
- Multimedia
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The Smart Multimedia Gallery provides one-click access to photos, videos, audio files, documents and other multimedia assets. Click on assets to download in high or low resolutions or to share them on popular social networks. Videos are HTML5 compliant so they can be viewed on iPads, iPhones and other mobile devices.
- Related Versions
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Quickly access available translated versions of this release, as well as the EON: Enhanced Online News version if available. Cross-referenced links add to the SEO of each version.
- Company Information
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The updated Company Information Center provides a quick snapshot of the company. It now incorporates "At a Glance" facts, as well as quick links to stock quotes, company profile and a company-specific RSS news feed. Track breaking news with the My Companies feature.
- Contact
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Include a live email link for media and investor inquiries. Also include links to your company’s website, blog and social media profiles for enhanced branding and visibility.
- Recent Stories
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Your company’s three latest releases and a link to more of your news are displayed at the bottom of your release to provide related information to readers, as well as enhanced SEO visibility for all of your news. Readers may subscribe to all of the company’s releases via the RSS feed icon.