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July 18, 2012 09:55 AM Eastern Daylight Time 

Samsung Kicks Up the Excitement for Boys & Girls Club of America with Chelsea Football Club

The Samsung-Chelsea FC Youth Football Camp brings its brand of world-class coaching to the U.S. for the first time

RIDGEFIELD PARK, N.J.--(BUSINESS WIRE)--As the official sponsor of Chelsea Football Club, Samsung Electronics Co. Ltd., a global leader in digital media and digital convergence technologies, launched the U.S. leg of the Samsung - Chelsea FC Youth Football Camp this weekend in Seattle. This global soccer program is designed to encourage children aged 9 to 13 to pursue their dreams and nurture athletic talent.

“Boys & Girls Clubs of America believes having young people participate in organized recreation activities, strengthens character, increases confidence, and enhances their ability to relate well to others.”

In the U.S., children in three cities – Seattle, New York, Miami – will have the chance to train with coaches from the English Premier League, Chelsea FC, and learn The Chelsea way through a series of skill drills designed to help refine their control, shooting, dribbling, and passing during the half-day camps. More than 500 children from Boys & Girls Club of America and children from local youth soccer teams will participate in these camps.

Chelsea FC is in the U.S. this month and playing matches in Seattle, New York, Philadelphia, and Miami.

”This opportunity with Samsung and Chelsea Football Club is a valuable part of our many successful initiatives to inspire healthy living and active learning in the young people we serve,” said Marvin Laster, BGCA’s director of Character and Citizenship. “Boys & Girls Clubs of America believes having young people participate in organized recreation activities, strengthens character, increases confidence, and enhances their ability to relate well to others.”

“We are very pleased to bring this program to the U.S. for the first time,” said Sunny Hwang, Vice President and Head of Global Sports Marketing at Samsung. “As the world’s largest consumer electronics company and a responsible company, Samsung believes in supporting and motivating children in our local communities by developing their potential to excel in areas that they have passion in. We hope to continue to provide excitement and great experience to football fans around the world.”

The Samsung-Chelsea FC Youth Football Camp, which became a global program in 2011, has been an important component of Samsung’s commitment to children’s health and well-being. Approximately 2,000 children from around the world have benefitted through this program. Another example of Samsung’s commitment to children that’s specific to the U.S. is a program called Ready, Set, Gold!. It combines the excitement of the Olympics and the importance of goal setting to help children combat childhood obesity and diabetes by pairing public schools with Olympians and Paralympians who visit schools several times a year to provide real-life examples of how to be successful and healthy in sport and in life.

The U.S. Samsung - Chelsea FC Youth Football Camp program schedule is as follows:

Youth Camp       Exhibition Game
7/14 -7/15, 7/17: Seattle, Starfire Sports Complex       7/18: Seattle, Century Link Field (vs. Sounders)
7/20 -7/21: New York, Long Island University, Brooklyn campus       7/22: New York, Yankee Stadium (vs. Paris Saint Germain)
n/a       7/25: Philadelphia, PPL Park (vs. MLS All Star)
7/29 -7/30: Miami, Florida International University       7/28: Miami, Sun Life Stadium (vs. AC Milan)

Photos can be downloaded here: http://enterprise.dfstudio.com/pub/messenger/home.df?key=b2f04a40-d087-11e1-ab0e-12313d297cd1

About Samsung Hope for Children

Since our founding in 1969, Samsung Electronics Co., Ltd. has worked with passion and purpose to actively serve as a generous and ethical corporate citizen everywhere we operate. The Samsung Hope for Children program was launched globally to bring attention to the worldwide need for childhood education and healthcare. By supplying Samsung products, lending our expertise, and providing financial support, we’re able to give thousands of children in communities around the world access to education, mentorship, leadership skills, and life-saving medical treatment. It is one of the way in which Samsung uses our innovation to create a better world. For more information, please visit www.samsung.com/hope.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2011 consolidated sales of US$143.1 billion. Employing approximately 206,000 people in 197 offices across 72 countries, the company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LED. Recognized for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index. For more information, please visit www.samsung.com.

About Boys & Girls Clubs of America

For more than 100 years, Boys & Girls Clubs of America (GreatFutures.org) has enabled young people most in need to achieve great futures as productive, caring, responsible citizens. Today, some 4,000 Clubs serve nearly 4 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native American lands throughout the country and on U.S. military installations worldwide. They provide a safe place, caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Club programs promote academic success, good character and citizenship, and healthy lifestyles. In a Harris Survey of alumni, 57 percent said the Club saved their lives. National headquarters are located in Atlanta. Learn more at http://bgca.org/facebook and http://bgca.org/twitter.

Contacts

Samsung Electronics America
Theresa Cha, 201-229-4032
tcha@sea.samsung.com
or
Weber Shandwick
Rachel Quinlan, 212-445-8064
SamsungNAHQ@webershandwick.com

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