SAN FRANCISCO--()--Andy Cunningham, president, Bite Communications North America today announced the appointment of Alisa MacDonnell to the position of senior vice president.
“Throughout her career, Alisa has proved repeatedly to help her clients win in the marketplace. Her business- and tech-savvy approach to strategic communication has driven brand traction resulting in hard-core bottom-line results. We look forward to her doing the same for the Bite portfolio”
MacDonnell will lead Bite’s relationship with Nokia and direct accounts being serviced out of the Bite West Coast office in San Francisco as well as Bite’s East Coast office in New York City.
“Throughout her career, Alisa has proved repeatedly to help her clients win in the marketplace. Her business- and tech-savvy approach to strategic communication has driven brand traction resulting in hard-core bottom-line results. We look forward to her doing the same for the Bite portfolio,” said Cunningham.
MacDonnell has more than 15 years of experience creating and delivering successful public relations campaigns for dozens of organizations ranging from Fortune 500 companies to start-ups and non-profits.
Prior to joining Bite, MacDonnell served as vice president at Atomic PR where she lead teams representing NETGEAR, Citrix Online, Fusion-io, WIMM Labs, Enkata and Jobvite.
She also has additional experience driving key marketing and communication initiatives for various high profile companies, including VMware, TechSmith, Sega of America, Greenpeace, The Learning Company, Common Sense Media and Excite@Home.
MacDonnell began her career as a news assignment editor at CNN and a promotions producer for the syndicated TV show Extra and later held a position as a promotions writer, producer and editor at KPIX, the CBS affiliate in the Bay Area. She holds a B.A. in communications from the University of Southern California and lives in the San Francisco Bay area with her husband and two children.
About Bite Communications
With 14 locations around the world, Bite Communications is an integrated marketing communications consultancy with a proven methodology that helps clients develop differentiated positions, build digital footprints and win in the marketplace. Our business- and tech-savvy communication professionals work with companies who are innovating in their fields, disrupting markets and changing the world. For more information, please visit: www.bitecommunications.com