Soonr Secures $4.5 Million in Venture Capital Funding to Expand Cloud Service Platform

CAMPBELL, Calif.--(BUSINESS WIRE)--Soonr Inc., the leading provider of cloud applications for continuous protection and synchronization of critical files, mobile productivity, and collaboration, announced today that the company has secured an additional $4.5 million of financing from existing investors and HighBAR Ventures, an early stage and structured venture capital firm. The new funding will be used to grow sales, marketing and partnership efforts and to accelerate the company’s continued expansion into new markets.

“Soonr is a pioneer in cloud backup and synchronization and has a successful track record of working with service providers around the world”

“Soonr is a pioneer in cloud backup and synchronization and has a successful track record of working with service providers around the world,” said John Kim, Managing Partner at HighBAR Ventures. “Our investment will allow Soonr to accelerate its partnership strategy and expand its world-class Software-as-a-Service platform.”

Soonr addresses the growing need to protect vital business data with cloud-based backup and to deliver productivity through cloud-based collaboration and mobile access. According to AMI-Partners, the U.S. market for small business online storage/backup is expected to grow from $138 million to $295 million by 2013, while the smart phone device and data services market will double from $2.5 billion to $5 billion during the same time frame.

“Our customers have told us that they appreciate an integrated suite of services,” said Martin Frid-Nielsen, Co-founder, Chairman and CEO of Soonr. “For a predictable monthly fee, business owners can now secure all of their data and leverage cloud software and services in a meaningful and measurable way.”

The Soonr service (available at www.soonr.com) works across worldwide carrier networks and major handset operating systems including iPhone, Android and Blackberry smart phones, and provides capabilities for the business user who needs to stay protected and productive at all times. The service is sold directly as well as through partnerships with resellers, service providers and OEMs.

About Soonr:

Soonr is the leading provider of cloud applications that address the file access and collaboration needs of consumers and business professionals. The service provides continuous protection and synchronization of critical files, mobile productivity that allow users to accomplish their work wherever they may be, and collaboration tools to facilitate working with colleagues, suppliers, and customers. The fully-integrated cloud service delivery model is offered as both a direct and white label service and is designed to be easy to use and implement for consumers, business users and partners that provide the Soonr service to their end users. The company was founded in 2005 by veterans in Internet technologies, telecommunications, wireless and mobility and is based in Silicon Valley. For more information, please visit www.soonr.com.

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About HighBAR Ventures:

HighBAR Ventures is an early stage and structured venture capital firm that helps align management and investors to build successful infrastructure software and solutions companies. The principals bring significant operating experience and strategic relationships to their portfolio companies and believe that the combination of proven technology with operational discipline is critical to building successful businesses.