Yext™ Launches Free Service at TechCrunch Disrupt for Local Businesses to Take Control of Their Online Reputation

NEW YORK--(BUSINESS WIRE)--TechCrunch Disrupt -- Yext (www.yext.com), the most innovative provider of online advertising for local businesses, today launched Yext Rep, the first online real-time reputation management service for local businesses. The free service provides business owners with a clear and accurate picture of how they are represented across online properties with the highest visibility including business listings, reviews and social media, and includes a real-time feed of online listings, profiles and reviews. Now with a click of a button, small businesses can easily improve the way they are represented across the web.

“Yext brings the power of internet advertising to small businesses, and Yext Rep puts the control of web-based listings in the hands of the business owner”

Yext Rep is just one of the tools offered in the Yext Dashboard, a dashboard for all online advertising activity. The Yext Dashboard is a one-stop destination to manage online reputation and advertising services. The Yext Dashboard contains a real-time feed that shows the constant flow of reviews, tweets, Facebook wall posts, alerts and other information, allowing business owners to monitor and manage how their reputation is being affected in real-time. The Yext Dashboard also allows third–party providers to develop tools and services that integrate into the Yext Dashboard and feed.

"Yext brings the power of internet advertising to small businesses, and Yext Rep puts the control of web-based listings in the hands of the business owner,” said Howard Lerman, CEO and co-founder of Yext. “Never before have companies had the opportunity to manage their online reputation in this way and Yext Rep allows them to do so for free. Online listings and reviews can have a very strong effect on the success of a local business and Yext Rep is the key tool owners need to ensure they are being accurately represented on the web.”

Yext Rep features include:

Real-time online reputation management on leading directory and social media sites
Incorporation into Dashboard feed, allowing businesses to interact and respond in real-time with customers’ reviews, tweets, posts, check-ins, etc.
Notification when profiles or listings are incorrect or do not exist and automatic setup to correct or create them

Yext Rep is immediately available to select users as part of a free private beta. Beta invites can be requested at http://www.yext.com/rep.

About Yext

Yext brings the power of internet advertising to small businesses to help them grow. Yext offers free and premium online services that deliver local advertising of unprecedented quality. Yext advertising services make it easy for local businesses to target their customers in the most cost-effective way possible, using a pay-per-action model. More information can be found at www.yext.com.