NEW YORK--()--Business Wire’s free award-winning webinar series features two webinars this month that aim to help professional communicators get the most out of their press release efforts — from Twitter tips and new media to advice to a primer on Extensible Business Reporting language, or XBRL for publicly traded companies. All webinars are FREE.
“Our client base runs the gamut from do-it-yourself PR people and agency professionals to compliance and IR folks at huge corporations”
“Our client base runs the gamut from do-it-yourself PR people and agency professionals to compliance and IR folks at huge corporations,” said Monika Maeckle, Vice President of New Media for Business Wire. “We will really straddle the spectrum with these two sessions this month.”
The free webinars, attended by thousands of professional communicators since the series inception in 2008, are archived at Business Wire’s website. The sessions generally run one hour, with 45 minutes of presentation and 15 of question and answer, with polls and interaction mixed in along the way.
Business Wire’s upcoming webinar schedule follows:
Thursday, May 13, 2010
Press Releases and Twitter: What to Expect When You Tweet Your News Release
10 AM Pacific / Noon Central / 1 PM Eastern
With more than 600 tweets per second, this discussion of the ups and downs of using Twitter to augment your press release efforts is especially timely. Join us as we share tips, “twicks” and even a case study or two.
Hosts:
- Monika Maeckle, Vice President of New Media, Business Wire
- Joseph Miller, EON Product Manager
RSVP: https://www1.gotomeeting.com/register/356529408
XBRL Factor: Extensible Business Reporting Language
Thursday, May 20, 2010
10 AM Pacific / Noon Central / 1 PM Eastern
Still confused about XBRL? Join our experts for this free session to discuss everything you need to know about the SEC's XBRL mandate, the mechanics of tagging, the basics of taxonomy and lessons learned from the first filers. If you're responsible for the financial reporting of your company or work in investor relations or communications for a public company, you won't want to miss this free webinar.
Hosts:
- Gary Purnhagen, Director of Compliance Services, Business Wire
- Aki Paksima, XBRL Accounting Manager, Business Wire
- Monika Maeckle, Vice President of New Media, Business Wire
RSVP: https://www1.gotomeeting.com/register/228830384
To listen to archived webinars, click on the links below.
Search Engine Optimization for Your Press Release
Social Media and Public Companies: What to Do?
http://bizwire.pr/socmedpubcos
To Tweet or Not To Tweet Your Press Release
Case Study Insider: Behind the Scenes of Successful Press Releases
About Business Wire
Business Wire, a Berkshire Hathaway company, is utilized by tens of thousands of member companies and organizations worldwide to functionally enhance and communicate investor relations and public relations content to target audiences. As a recognized disclosure service in the United States, Canada and a dozen European countries, Business Wire facilitates the simultaneous flow of market-moving press releases from corporations to financial markets and their audiences, including regulatory authorities, media, investors, financial information systems and consumer news services. Business Wire also handles XBRL tagging, document formatting and regulatory filing into EDGAR, SEDAR, FSA and other systems.
Communications professionals turn to Business Wire to optimize and issue press releases, photos and multimedia to news organizations, journalists, trade publications, search engines, and individuals, with full-text posting to web sites, online services and databases. A range of distribution options enables members to target by geography, industry, news theme and audience demographics.
Founded in 1961, Business Wire has dual headquarters in San Francisco and New York, with 30 bureaus in cities including Los Angeles, Chicago, Boston, Miami, Paris, Frankfurt, London, Brussels, Tokyo, Toronto and Sydney and reciprocal offices throughout the world. Business Wire's patented NX data platform supports XML, XHTML and XBRL code that enhances news release interactivity, social media sharing and search engine optimization. More information about Business Wire and its services is located on its website at www.BusinessWire.com.

