Vodacom Selects Roambi to Provide Business Data On-the-Go

SAN DIEGO--(BUSINESS WIRE)--MeLLmo, Inc., a provider of innovative mobile applications that allow users to view and interact with critical business information on-the-go, today announced that Vodacom, South Africa’s leading cellular network and total communications provider for sub-Saharan Africa is using Roambi to provide its mobile workforce with real-time access and insight into company data via their iPhones.

“Roambi continues to gain momentum across a wide variety of IT departments that are using the iPhone as a business tool. Vodacom’s use of Roambi ES is an excellent example of how a major communications company is maximizing worker productivity by accessing critical information for on-the-go decision making.”

With a growing number of iPhone users, Vodacom turned to Roambi to support its increasingly mobile executive workforce as it manages a wide range of communications products and services for its mobile network of more than 28 million subscribers. By integrating Roambi into its operations, Vodacom executives are now able to access and interact with valuable business information – including performance network traffic, customer faults tracking, financial reports and infrastructure data – directly and securely on their iPhones, without the need to access a PC or an Internet connection.

Vodacom began using the free Roambi Lite service in June, and after positive results in initial trials recently upgraded to the full-featured Roambi ES for deeper integration into its existing business intelligence system and reporting tools. They integrated Roambi with Vodacom financial systems to display valuable business reports, network probing systems to provide real-time views of the cellular network, as well as statistical Element Management systems to provide trending of cellular network performance. Designed specifically for the enterprise, Roambi ES is a secure and scalable server solution that allows companies to transform their business data and reports into interactive, visual analytics delivered to the iPhone.

“Roambi ES is a valuable tool that gives our executive team the flexibility to conduct business from anywhere,” said Johan Engelbrecht, Managing Executive, Network Management Group, Vodacom South Africa. “Innovation and enhancing people’s lives are two core drivers at Vodacom, and Roambi helps our executive workforce stay ahead of the curve as we continue to expand our telecommunications services in the African market.”

“The proliferation of smartphones and touch screen devices has fundamentally transformed the workforce as we become increasingly connected in real-time,” said Santiago Becerra, CEO and co-founder of MeLLmo, Inc. “Roambi continues to gain momentum across a wide variety of IT departments that are using the iPhone as a business tool. Vodacom’s use of Roambi ES is an excellent example of how a major communications company is maximizing worker productivity by accessing critical information for on-the-go decision making.”

About Roambi Enterprise Server

Designed from the ground up for the mobile environment, Roambi ES is a 3-tier based application. It includes enterprise server software, the Roambi Publisher utility, and Roambi for iPhone, and leverages organizations’ existing Business Intelligence (BI) servers and reports. Roambi ES lets report creators and end users directly access existing reports and data from their company’s BI server, from a wide range of applications—including Excel, salesforce.com, SAP Web Intelligence and SAP Crystal Reports.

Additional details about Roambi ES can be found at http://www.roambi.com/enterprise-overview.html.

MeLLmo also offers Roambi Lite, a free online publishing tool for individuals, and Roambi Pro, a secure hosted service for companies and workgroups of all sizes. The Roambi for iPhone visualizer app is a free download from the Apple iTunes store. For more information, please visit www.roambi.com.

About MeLLmo

Founded in 2008, MeLLmo is reinventing the mobile business application to improve the productivity and decision-making of on-the-go employees. The company’s flagship product, Roambi, is an iPhone application that makes business data and reports easy to access, navigate and interact with right from a handheld device. Headquartered in San Diego with additional offices in Santa Monica, Calif., MeLLmo’s leadership and development teams have a strong track record of entrepreneurial success and hail from companies including Apple, Business Objects, IBM, Oracle and SAP. For more information about MeLLmo visit http://www.mellmo.com.

MeLLmo is a member of Apple’s iPhone Enterprise Developer Program, and Roambi is an AT&T Wireless, and SAP Certified Solution.

About Vodacom

Vodacom is a leading African communications group providing mobile communications and related services to over 41.6 million customers as at 30 September 2009. Its mobile network covers a total population of approximately 182 million people across five countries: South Africa, Tanzania, the DRC, Lesotho and Mozambique. Vodacom's presence in Africa was strengthened with the acquisition of Gateway, which has customers in 40 countries in Africa, providing communications services to multi-national companies and telecommunications network operators. In addition, Vodafone has agreed to use Vodacom as its exclusive investment vehicle in sub-Saharan Africa.

The Group provides a wide range of communications products and services, including but not limited to: voice, messaging, broadband and data connectivity and converged services. Vodacom SA is South Africa's largest mobile communications network operator by number of customers and revenue. Vodacom also has the leading market position in Tanzania, the DRC and Lesotho and is nearing the market share of the largest and state-owned operator in Mozambique. For more information on the Vodacom Group please visit www.vodacom.com