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January 06, 2010 09:28 AM Eastern Daylight Time 

Napster Debuts Napster Access API for Consumer Electronics and Web

Napster Access Developer Portal Now Publicly Available

LOS ANGELES--(BUSINESS WIRE)--Napster, the pioneer of digital music, today made Napster Access, its application programming interface (API), publicly available via the new Napster Access developer portal. Now consumer electronics and web developers of any size can easily integrate Napster content and services into their own products and web pages.

“Current and potential partners have requested access to the Napster API so they can provide a great music experience directly from their site or device”

Napster also used its own API to create a consistent look and feel to its services across all three screens – PC, mobile and TV. The first-use case being on Samsung connected TVs (also announced today http://www.businesswire.com/news/home/20100106006018/en/Napster-Live-Samsung-Connected-TVs). Now third party developers can benefit from that same rich music experience using Napster Access.

“Current and potential partners have requested access to the Napster API so they can provide a great music experience directly from their site or device,” said Christopher Allen, Napster general manager. “Now our consumer electronic partners, music bloggers, music fan sites and other businesses, regardless of size, can easily create and offer our on-demand music service and sell MP3s directly from their site or product.”

The Napster API includes access to all of the Napster music service features, including: a la carte MP3 purchasing (via Web), on-demand streaming of nine million songs, radio stations, user-created playlists and Billboard charts. CE manufacturers can also offer free trial subscriptions to customers.

Best Buy Remix, the open API for Best Buy’s product catalog, as well as a number of other developer groups, have been successfully testing a preview of the Napster Access API over the past couple of months.

Consumer electronics device and web developers can learn more about the Napster API, and sign up for Napster Access at http://developer.napster.com.

About Napster

Napster, the pioneer of digital music, offers the ultimate in interactive music experiences, creating better ways to discover, share, acquire and enjoy music anytime, anywhere – from the PC, mobile or TV. The company’s flagship service, Napster, is the ultimate digital music package, offering unlimited on-demand music streaming as well as downloadable songs for one’s permanent collection playable on any MP3 compatible device, including iPod®, iPhone® and all music-enabled mobile phones. The service is available at www.napster.com and m.napster.com in the U.S. It is also available on the PC in Canada, the U.K., Germany and Japan. A wholly owned subsidiary of Best Buy, Inc. (NYSE: BBY), Napster is headquartered in Los Angeles.

Contacts

Napster
Media Contact:
Jennifer Wilbur, 619-865-9045
jennifer.wilbur@napster.com

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