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December 04, 2009 01:14 AM Eastern Time 

移动广告先锋Smaato喜获一轮450万美元融资

领跑移动网络与移动应用领域的移动广告优化服务

加利福尼亚州红木岸和新加坡--(BUSINESS WIRE)--(美国商业资讯)--领先的移动广告优化商与移动广告公司Smaato(www.smaato.com)今日宣布,公司成功完成了公司第二轮的机构融资项目。Aeris CAPITAL是本轮450万美元融资的主导机构。筹得的资金将用于巩固Smaato最大移动广告优化商的领先地位并发展其全球布局。

Smaato的首席执行官和联席创始人Ragnar Kruse指出:“我们的宗旨就是向移动出版商的全球库存提供可靠的移动广告方案,使其移动收入最大化。我们提供富有创意的移动广告优化服务和中间平台,在至少215个国家的移动网络和应用中交付广告。本轮资金将帮助我们在当前全球的33个广告网络基础上继续扩展,并继续为我们的客户带来最佳的可选方案与服务。我们最近开设了新加坡的网点,该笔资金能够继续加强我们在其他地区的地位。”

Smaato每个月管理着近30亿条的广告需求,涉及全球至少1000家出版商。移动出版商、开发商、广告网络以及运营商与Smaato建立伙伴关系,利用共计33个领先的全球广告网络最大限度地将移动广告落地。Smaato与全球移动广告网络共进退,并为市场提供独特的服务:相关的本土广告整合至www.smaato.com单一登录流程。

Kruse先生补充说:“移动广告市场增长迅猛,即使在衰退的时期仍能保持盈利状态。实际上,过去的12个月是移动广告业务迅速增长的12个月。我们看到了业务增长以及地理扩张方面的巨大潜力。”

Aeris CAPITAL首席执行官Uwe Feuersenger表示: “全球移动广告方案的需求不断增长,我们认为Smaato是该领域的领跑者,有能力为市场带来真正的变革。作为投资方,我们为能够与经验丰富的Smaato团队合作而感到兴奋,他们站在了我们认为将为消费者以及移动企业带来巨大福祉的变革的前沿。”

Smaato公司的主要办公地点位于加利福尼亚州的红木岸(Redwood Shores)。这是一家于2005年创立的私营企业,由经验丰富的国际管理团队经营。Smaato同时在德国汉堡、波士顿和新加坡开设了代表处。

免责声明:本公告之原文版本乃官方授权版本。译文仅供方便了解之用,烦请参照原文,原文版本乃唯一具法律效力之版本。

Contacts

Smaato
Harald Neidhardt
首席营销官兼联席创始人
harald@smaato.com
或
Neil Robertson
IF Communications
Neil@if-communications.com
+447739322503

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