Life360 Locks Down $750k in Latest Funding Round

SAN FRANCISCO--(BUSINESS WIRE)--Life360, the online service for managing family safety and security, has raised $750,000 in their most recent round of funding. Investors include Founders Fund, early Mint.com investor Mark Goines, LaunchCapital and the Seraph Group.

“Safety and security has been an enormous market for decades. Life360 is trying to modernize the industry by bringing these products online and giving families an easier, cheaper, and more powerful way to manage their personal safety and security concerns”

Life360 previously received support from some of the top names in technology. In 2008, they won the Google Android developer challenge and $300k in funding from Google. In spring 2009, Life360 was declared an fbFund finalist, earning an investment from Facebook and an invitation to participate in the fbFund REV incubator program.

Currently in public beta, Life360 helps people live more confidently with services that let families solve their range of safety, security and preparedness needs all in one place. The Life360 platform makes it simple for families to guard against potential disasters, both major and minor—features include credit and identity theft protection, cell phone-based family tracking, emergency child identification, lost item recovery, and an emergency messaging system to reconnect families even when some communication lines are down.

"The current safety and security market consists of fragmented brick and mortar services that are difficult for consumers to use and find," investor Dave McClure, of Founders Fund, explains. "Life360 is using the Internet and socially-enabled services like Facebook Connect to make online family solutions easy for everyone to use, not just geeks."

“As one of the latest fbFund companies to raise funding and grow their business, Life360 represents how integrating with Facebook Connect can add value to a service by enabling people to connect with friends and family in times of disaster,” said Cat Lee, who helps lead fbFund at Facebook.

“Safety and security has been an enormous market for decades. Life360 is trying to modernize the industry by bringing these products online and giving families an easier, cheaper, and more powerful way to manage their personal safety and security concerns,” said CEO Chris Hulls. “This additional funding will allow us to expand the services offered on the Life360 platform and bring the product to more people.”

For more information, please visit: http://www.life360.com/.

About Life360

Life360 offers consumers a way to manage their full range of safety and security needs all in one place. Services range from identity theft protection, to lost item recovery, medical identification, and family tracking. Founded in the aftermath of Hurricane Katrina, Life360’s mission is to use emerging technology to help people prepare for both major emergencies and everyday worries. For more information, please visit http://www.life360.com/.

Facebook® is a registered trademark of Facebook Inc.