November 20, 2009 12:50 PM Eastern Time 

eBay Brings the World’s Biggest Online Marketplace to New York’s Premier Shopping Destination this Holiday Season

NEW YORK--(BUSINESS WIRE)--eBay @ 57^th Street

“Our pop-up experience gives shoppers a unique way to see some of the best of what eBay sellers offer this holiday.”

eBay (Nasdaq:EBAY) kicks off the holiday shopping season today with “eBay @ 57^th Street,” its first-ever pop-up online shopping experience. At eBay’s 5,500-square-foot 57^th Street and Fifth Avenue pop-up location, holiday shoppers will have the chance to browse a sampling of 400 hot holiday products available from almost 200 million product listings on eBay – including everything from Zhu Zhu Pets to diamond rings. Shoppers can then purchase their favorite holiday gifts online from eBay sellers via touch-screen kiosks at the pop-up location or through eBay’s popular iPhone application.

“eBay offers great deals and incredible selection on every holiday gift imaginable,” said Lorrie Norrington, president of eBay Marketplaces. “Our pop-up experience gives shoppers a unique way to see some of the best of what eBay sellers offer this holiday.”

eBay @ 57^th Street also will feature on display one-of-a-kind items including a pair of Adam “DJ AM” Goldstein’s sneakers from the DJ AM MEMORIAL FUND limited-edition charity sneaker auction (www.ebay.com/djamshoes), glamorous designer dresses from expert eBay seller Kim Kardashian’s current charity auction (www.ebay.com/kimskloset), and pieces from fashion designer Norma Kamali’s exclusive eBay collection.

eBay’s trend and culture experts will be on hand to share insider advice on gift-giving ideas—from Elmo Tickle Hands and refurbished Apple MacBooks to Ed Hardy essentials and Balenciaga bags—and insight on the top trends of 2009. Personal shoppers will facilitate the unique experience; and online purchases can be conveniently shipped home or directly to gift recipients through eBay.com. On Black Friday, one of the busiest shopping days of the year, a limited quantity of an in-demand holiday gift item will be awarded to the first 100 shoppers who visit the store.

eBay also makes it easy to gift for the greater good this holiday season through the eBay Giving Works holiday donation drive, benefiting leading nonprofits selected by eBay. All online purchases made at the pop-up location will be matched dollar-for-dollar by eBay, up to $200,000.

eBay’s pop-up holiday experience is located at 3 West 57^th Street at Fifth Avenue, and is open to the public from 10:00 a.m. – 7:30 p.m. from November 20 – 29, 2009 (closed on Thanksgiving Day; doors open at 11:00 a.m. on Sundays and at 7:00 a.m. on Black Friday, November 27). For more information, visit www.ebayholiday.com.

About eBay

Founded in 1995, eBay Inc. connects hundreds of millions of people around the world every day, empowering them to explore new opportunities and innovate together. eBay Inc. does this by providing the Internet platforms of choice for global commerce, payments and communications. Since its inception, eBay Inc. has expanded to include some of the strongest brands in the world, including eBay, PayPal, Skype, StubHub, Shopping.com and others. eBay Inc. is headquartered in San Jose, California.

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