Horn Group Expands Digital Media Practice

NEW YORK & SAN FRANCISCO--(BUSINESS WIRE)--Horn Group, Inc., the leading communications agency in the digital media sector, has added six new online video and advertising clients since July. The firm is now agency of record for San Francisco-based Kyte, Inc., an online and mobile video platform, and New York based Paltalk, Inc., the leading real-time video-based community with over four million active members. The agency also recently won interCLICK (OTCBB: ICLK), LookSmart, Media6Degrees and Rocket Fuel Inc. Horn Group is assisting these companies with a variety of communications initiatives including messaging and positioning, public relations, social web marketing, interactive design and website development. Total annualized revenue for these new wins is more than $1.5 million.

“We’re seeing significant growth and opportunity within the digital media space as more people are consuming content online than ever before,” said Ben Billingsley Managing Director, Horn Group, New York. “Businesses need the platforms and infrastructure to support the online medium and with Kyte on board, Horn Group continues our track record of representing market leaders.”

Other clients in the agency’s digital media practice include:

• Adify (owned by Cox)
• OpenAmplify
• BuddyMedia
• Ensequence
• Pontiflex
• PubMatic

“By their very nature, digital media companies understand the value of our integrated approach to communications,” said Sabrina Horn, Horn Group’s president and CEO. “Every program for these clients involves traditional PR, social media marketing and, in many cases, interactive design.”

Agency Responds to Massive Adoption of Video

• Horn Group is providing its video production services to more and more clients that are delivering new and multiple types of content to customers and influencers.
• The agency was a two-time sponsor of the annual VideoNuze Broadband Leadership Evening in New York (videoschmooze.com).
• To service its new digital media accounts, Horn Group has recently added four new people to its teams in New York and San Francisco. In New York, Nate Hermes, formerly of Brew Media Relations and SutherlandGold Group, has joined as a director.

About Horn Group, Inc.

Horn Group is a digital communications firm specializing in communications, visual brand experience and community engagement. Services include messaging, public relations, interactive design and social Web marketing. The company has been recognized a best mid-sized agency for four consecutive years in PRSourceCode's annual Top Tech Communicators survey; has won several awards for interactive web design and video production; and is frequently noted as a Best Employer and Best Place to Work. The company was founded by Sabrina Horn in 1991 and is based in San Francisco and New York.