Murad Celebrates Twenty Years of Skincare Innovation and Excellence

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Murad, Inc. has announced it will be celebrating its 20^th Anniversary this year with the launch of special 20^th Anniversary Edition products and events throughout the calendar year.

Over the past two decades, Howard Murad, M.D., Associate Clinical Professor of Medicine at UCLA and founder of Murad, Inc., has led the company to its current status as the best selling clinical skincare brand in Sephora, Ulta and leading salon and spa locations worldwide. With a record breaking sales year in 2008, Murad anticipates continuing and exceeding its success in 2009.

The Murad brand, best known for its high performance topical and internal skincare lines, now boasts 88 consumer products and 45 professional products sold in 45 countries. Always with an eye toward effective innovation in skincare, Dr. Murad has achieved 18 patents for breakthrough products, all addressing total body wellness.

As a trailblazer in the skincare field, Dr. Murad launched Murad, Inc. twenty years ago as the first doctor-branded skincare company, basing all products on his Science of Cellular Water™ philosophy, Dr. Murad’s unified theory of health and aging. Since then, he has opened the first medically supervised day spa and introduced the world of skincare to Glycolic Acid treatments, Pomegranates, Goji berries, and Durian fruit, among other achievements.

“It’s extremely gratifying that beyond my practice as a medical doctor here in Los Angeles, the Murad line of products has enabled us to help people all around the world to become healthier and happier through solutions to common skincare problems,” said Dr. Murad. “From genetic, hormonal and environmental aging to acne, Rosacea and cellulite, it has been a personal mission of mine to educate the consumer regarding Inclusive, healthy living, while providing science-based, clinically proven formulas to help with these and other skincare concerns. I look forward to further rewarding achievements in our field, as we continue to develop and introduce new concepts in the future.”

To celebrate the company and its achievements, Murad plans to commemorate their 20^th Anniversary throughout 2009 with exclusively priced and packaged product releases (to be announced throughout the calendar year), special events and activities (including 20^th Anniversary promotions at the Murad Inclusive Health^® Center and Spa), a “Murad Founder’s Day” celebration in October, and an effort among all Murad employees to contribute a cumulative of 20,000 charitable hours companywide.

Murad, Inc. was founded in 1989 by Howard Murad. M.D., one of the world’s foremost authorities on skin health and a pioneer of the clinical skincare movement. All Murad products are based on The Science of Cellular Water™, Dr. Murad’s unified theory of health and aging.

The Murad brand includes 88 consumer products and 45 professional products sold in 45 countries. Murad is the best selling clinical skincare brand in leading salon and spa locations worldwide. Known globally for high performance topical and internal skincare, Murad has grown by producing innovative products that meet the needs of its customers.