Samsung Raises the Bar with Slim, Eco-Friendly Monitors as Part of Its “Touch of Color” Family of LCD Displays

LAS VEGAS--(BUSINESS WIRE)--Samsung Electronics America Inc., a subsidiary of Samsung Electronics Corporation, the number one worldwide brand of professional LCD display products, announced today the addition of three new LCD monitors to its family of “Touch of Color” (ToC™) desktop displays. With the perfect combination of technology and style, the new monitors P2070, P2270, and P2370 will be available March 2009. Using Samsung’s dual-injection technology, these feature-packed LCD monitors have a transparent plastic bezel with rich gray coloring that give it a glass-like appearance, and deliver crystal clear high-definition images.

“Samsung understands the various needs of our customers, and we continue to deliver an amazing line of high-quality desktop monitors that offer excellent quality, design and reliability”

Complimented by a 16:9 aspect ratio, the new ToC™ monitors display HD content with precision and provides versatility for any home or office space. These new elegant monitors also have an ultra fast 2ms (GTG) video response time, the P2270 and P2370 also offer a 1080p full-HD experience. The crystal-like bezel frame reduces the reflection of light to reduce glare, and sits on a swivel stand for optimal screen positioning.

To assist consumers in reducing their carbon footprint, Samsung’s new ToC™ monitors consume half the normal wattage of other monitors by using two-lamp low power consumption. The manufacturing process eliminates harmful paints and sprays to enhance the recyclability of the entire monitor.

Featuring a unique glass stand neck, it gives the illusion that the panel is floating. In addition, the monitor is designed so that there are no obtrusive buttons on the front or sides on the panel. Instead, each display features Samsung’s unique Startlight Touch Controls which integrate the On Screen Display (OSD) buttons into the bezel for a seamless look and feel.

“Samsung understands the various needs of our customers, and we continue to deliver an amazing line of high-quality desktop monitors that offer excellent quality, design and reliability,” said R.A. Atanus, Vice President of Product Marketing at Samsung Electronics’ Information Technology Division. “We are proud to offer these new monitors that feature environmentally-friendly designs based on two-lamp power consumption and one of industry’s best response times of 2ms.”

All monitors are available through Samsung resellers and distribution channels, which can be located by calling 1-800-SAMSUNG or by visiting www.samsung.com. Samsung Power Partners receive special promotions, lead referrals, training and technical support, as well as collateral and marketing materials. To find out more about becoming a Samsung Power Partner, visit www.samsungpartner.com.

Samsung Electronics America’s CES press releases, product images and video content is available at www.samsung.com/icespress and its recently launched newsroom at www.samsung.com/newsroom.

About Samsung Electronics America Information Technology Division

Samsung’s Information Technology Division (ITD) markets a complete line of award-winning LCD Monitor products, including professional large format LCD and Plasma displays. ITD also markets an award-winning line of color and monochrome laser printers and multifunction devices, and the new family of notebook PC including the innovative Samsung Q1 Ultra-Mobile Personal Computers (UMPC). Samsung ITD is committed to supporting the needs of its channel partners in the professional, commercial, corporate, and SOHO markets. Based in Irvine, California, ITD is a division of Samsung Electronics America (SEA), a U.S. subsidiary of Samsung Electronics Company, Ltd. (SEC). The SEA organization oversees the North American operations of Samsung including Samsung Telecommunications America, LP, Samsung Electronics Canada, Inc. and Samsung Electronics Mexico, Inc. Please visit www.samsung.com for more information or call 1-800-SAMSUNG.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of approximately US$105 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of four main business units: Digital Media Business, LCD Business, Semiconductor Business, and Telecommunication Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.