Missing Link Networks, Inc. Releases "Small Winery" Edition of Industry Leading eCellar Platform

CALISTOGA, Calif.--(BUSINESS WIRE)--Wine industry e-Business specialists, Missing Link Networks (www.missinglink.net), have announced the release of the eCellar "Small Winery" Edition. Now, the same eBusiness software used by Quintessa, Grgich Hills Estate, Heitz Wine Cellars, Flora Springs and Spring Mountain Vineyard is available in a version priced to meet the needs of small wine brands.

The innovative eCellar^SM suite of comprehensive customer, inventory, sales, compliance and fulfillment tracking software, originally released in 1999, is the proven web-based sales and marketing management platform developed for the unique needs of the wine industry.

Unlike competing platforms, Missing Link Networks’ eCellar captures and integrates all customers and related sales transactions (online store, tasting room, back office, wine club, allocation) into a single database, accessible on the web at anytime from anywhere. The new eCellar "Small Winery" Edition will offer the same features as the original eCellar, scaled to meet the needs and budgets of smaller wineries and artisan producers.

About Missing Link Networks, Inc.

Missing Link Networks, Inc. is based in Calistoga, California and has been providing custom web-based services for the wine industry since 1997. In addition to the eCellar software platform which includes eCommerce (general & allocation online store), wine club, point of sale (POS), email campaigns, inventory tracking, events manager and blog manager, they also offer a full array of web and creative services, including web site development and maintenance, product photography, software training and marketing consulting.