RazorGator and PrimeSport Delivering ‘Ultimate Pass to Pasadena’ for the 95th Rose Bowl Game^® Presented by Citi^®

LOS ANGELES--(BUSINESS WIRE)--The 95th Rose Bowl Game is just two weeks away and Official Rose Bowl partner RazorGator and subsidiary PrimeSport proudly announce that University of Southern California alum and Heisman Trophy winner Marcus Allen has been named the Ambassador of the Official Rose Bowl Hospitality Village.

Allen, who twice played in the Rose Bowl Game, will be available before kickoff in the PrimeSport Hospitality Tent to mingle and participate in photo ops with Penn State and USC fans. Tickets to the tent are available at www.PrimeSport.com or by purchasing travel and hospitality packages through PrimeSport that can include hotel accommodations, game day transportation, parade tickets and more.

“The chance to serve as an Ambassador of any kind with a bowl game that has such a rich tradition is something I feel privileged to have an as opportunity,” Allen said. “The Rose Bowl was a great experience for me as a player, it has been a great experience for me as an alum, and events like the hospitality village are great experiences for me as a fan. I am very familiar with PrimeSport and the quality of service and expertise they bring to events like this. Everything PrimeSport does is first class.”

PrimeSport is the only official source for customizable Rose Bowl travel and hospitality packages. Options include:

• All-inclusive, hassle-free packages starting at $1,095 per person.
• Hotel room only options with PrimeSport’s premium hotel partners: Hilton Universal City and Hilton Pasadena.
• Tickets through RazorGator – the Official Fan2Fan^sm Ticket Exchange of the Tournament of Roses^® to the 95th Rose Bowl Game and the 120th Rose Bowl Parade. Game tickets range from $211 to $900. All purchases are backed by a 100 percent guarantee.

The Official Rose Bowl Hospitality Village is located adjacent to the Rose Bowl Stadium in parking lot H and is open from 10:00 a.m. to 1:00 p.m. The five-acre village will include a multi-tiered hospitality program for fans and corporate hospitality groups alike. Anyone who buys a ticket through RazorGator or a travel package from PrimeSport will receive entry into the RazorGator Interactive Tailgate Party.

Fans can also upgrade to the PrimeSport Hospitality Tent where they will enjoy a full lunch buffet and open bar. They will also have access to the common area with street festival-style food and beverage service, sports broadcaster interviews with Allen and possibly other NCAA legends, a Rose Bowl Trivia Contest with prizes, interactive football games and live entertainment.

Other entertainment includes:

• EA Sports College Football Challenge Championship — 16 finalists from around the country battling for a $10,000 grand prize. Visit www.ncaafootballchallenge.com for more information.
• PrimeSport VIP Hospitality Tents – all-inclusive option for fans looking for a VIP hospitality area. Amenities include all-you-can-eat food stations and an open bar.

“Like the Rose Bowl itself, PrimeSport’s VIP Hospitality Tent is the Granddaddy of all pre-game hospitality events,” said Sharyn Outtrim, Vice President, Special Events for PrimeSport. “A ticket to the PrimeSport VIP Hospitality Tent gets fans the best food, drink, entertainment and activities available at the Rose Bowl. Not to mention Marcus Allen. We couldn’t imagine having a more generous and genuine event ambassador.”

RazorGator’s Official Rose Bowl Fan2Fan Ticket Exchange provides fans with security when purchasing official Rose Bowl tickets and allows ticket holders who can't attend the game to sell their tickets to fans that would otherwise be unable to secure a ticket. This exclusive service is backed by RazorGator’s 100% Guarantee and Five-Star Customer Service promise – if, for any reason, a fan doesn't receive their confirmed tickets, a comparable or better ticket will be substituted immediately for the same price or a full refund will be issued.

“The Tournament of Roses’ partnership with RazorGator is an important component of the Rose Bowl experience for our guests,” said Mitch Dorger, Chief Executive Officer of the Tournament of Roses. “We are not alone in trusting our fans to RazorGator. They have an impressive list of official partnerships and stand behind their tickets with their 100% Customer Guarantee. This is something very important to us and our fans.”

About the Pasadena Tournament of Roses

The 120th Rose Parade themed Hats Off To Entertainment will take place Thursday, Jan. 1, 2009 at 8 a.m. PST featuring majestic floral floats, high-stepping equestrian units and spirited marching bands showcasing the best in entertainment. Following the Rose Parade, at 2:00 p.m. PST, the 95th Rose Bowl Game will feature an exciting match-up between Penn State University and the University of Southern California, once again showcasing the best of collegiate football. For additional information on Tournament of Roses please visit the official website at www.tournamentofroses.com.

About PrimeSport

PrimeSport is a leading Sports Travel and Event Management company in markets worldwide, offering Hard-To-Get^® tickets, corporate and fan travel packages, and hospitality events for corporations, professional sports teams and fans. Official partnerships with professional sports organizations include the San Francisco 49ers, Buffalo Bills, Carolina Panthers, Oakland Raiders, St. Louis Rams, Baltimore Ravens, Seattle Seahawks, Minnesota Vikings, the NCAA^® Men’s Division I Basketball Championship Tournament, NCAA Men’s Final Four^®, NCAA Women’s Final Four^®, NCAA College World Series^®, NCAA Men’s Frozen Four^®, Rose Bowl^®, and UFC^®. RazorGator Interactive Group, which operates PrimeSport, RazorGator.com, and TicketOS is a privately-held company headquartered in Los Angeles, California with offices in Atlanta, Dallas, Phoenix, and India. For more information, visit www.primesport.com or call 1-800-591-9198.