AAA Tidewater Virginia Partners with LifeLock® to Fight Identity Theft

TEMPE, Ariz.--(BUSINESS WIRE)--For years, AAA Tidewater Virginia has met its members’ many needs at home, traveling or on the road. Now, the company is adding a new tool to its expansive list of services that will help members fend off the growing threat of identity theft. Under a new partnership announced with LifeLock®, AAA Tidewater Virginia members will benefit from industry-leading identity theft protection services at a discounted rate.

“We admire LifeLock’s commitment to educating the public on this growing threat, and are excited to partner with a company that offers its members premier services. LifeLock will give AAA families in Tidewater Virginia the tools they need to protect their identities and good names.”

“Educating consumers about identity theft is a priority for us,” said LifeLock CEO Todd Davis. “We have partnered with more than a dozen AAA clubs now, and we are pleased to continue to work with an organization that takes a proactive approach in protecting their member’s identities.”

Identity theft has become the number one crime in the nation, passing up drug trafficking, according to the U.S. Department of Justice. While the number of identity theft cases continues to rise nationally, Virginia residents face a mounting threat for credit card fraud, which accounts for 26 percent of all identity theft cases reported in the state, according to the Federal Trade Commission. LifeLock’s services work to protect consumers from credit card fraud by making requests on behalf of its clients with the national credit bureaus to place fraud alerts on its members’ credit files. LifeLock also requests that members’ names be removed from pre-approved credit card offer and junk mail lists.

“Identity theft can strike anyone, anywhere, and we think it is important to offer our members and employees protection,” said Joni Girardin, Director of Financial Services for AAA Tidewater Virginia. “We admire LifeLock’s commitment to educating the public on this growing threat, and are excited to partner with a company that offers its members premier services. LifeLock will give AAA families in Tidewater Virginia the tools they need to protect their identities and good names.”

AAA Tidewater Virginia serves thousands of residents in the Hampton Roads cities of Chesapeake, Hampton, Newport News, Norfolk, Portsmouth, Suffolk, Virginia Beach and Williamsburg, along with the Virginia’s Eastern Shore. LifeLock’s service benefit joins a list of more than 150,000 discounts AAA offers at merchant locations worldwide.

As the industry leader in identity theft protection, LifeLock members are entitled to LifeLock’s WalletLock™, eRecon™ and TrueAddress™ services. WalletLock works to cancel and replace all documents and personal identifying information inside a wallet if it is lost or stolen. eRecon is a regular patrol of the Internet in search of social security numbers, credit card numbers, driver’s license numbers and email addresses of LifeLock members to protect against the information being illegally traded or sold online. LifeLock’s TrueAddress service searches to see if members have had a change of address form filed and alert them to ensure they are aware of the change. The company’s services are backed by a $1 million total service guarantee.

About LifeLock®

Founded in 2005, LifeLock works to close many of the doors identity thieves go through to misuse personal information. Closing in on 1.5 million members, LifeLock has earned multiple awards, including the Red Herring 100 Global Award as one of the Top 100 start-ups in the world. LifeLock was the recipient of two American Business Awards for advertising in 2008, and most recently, garnered an additional award honor for advertising from the International Business Awards. LifeLock representatives are available to assist members 24 hours a day, seven days a week from the company’s secure facility in Tempe, Ariz. LifeLock (www.lifelock.com) is a private company backed by Goldman Sachs, Kleiner Perkins Caufield and Byers, as well as Bessemer Venture Partners.

About AAA Tidewater Virginia

As part of North America’s largest motoring and leisure travel organization, AAA Tidewater Virginia provides its more than 320,000 members with travel, insurance, financial and automotive-related services. Since its founding, AAA Tidewater Virginia has been a leader and advocate for the safety and security of all travelers. For more information, visit www.AAA.com.