Former Microsoft Executive Jesse Bornfreund Joins Unify to Manage Composer Strategic Alliances
SACRAMENTO, Calif.--(BUSINESS WIRE)--Unify Corp. (OTCBB:UFYC), a global provider of application modernization software, today announced the appointment of Mr. Jesse Bornfreund to the new position of director of strategic alliances. Mr. Bornfreund will play a key role in growing Unify’s Composer business by building and sustaining partnerships with global system integrator and reseller partners as well as be responsible for creating visibility for Composer throughout the Microsoft field sales community.
Mr. Bornfreund previously worked with Microsoft where he was most recently responsible for the recruitment and enablement of industry and vertical partners for the Microsoft SharePoint product group. He served as a strategy and sales resource in Microsoft’s customer advocacy and technology team focused on competitive and customer engagements including managing the Notes Compete initiative. Additionally, Mr. Bornfreund previously worked as a corporate strategist for IBM and has a background in Lotus Notes.
“The addition of Jesse to the team takes the Unify partnership with Microsoft to a new level,” said Jim Bernardo, director of Customer Advocacy and Technology Management, Microsoft. “I’m looking forward to working with him as Unify aggressively expands its partner strategies going forward.”
Unify’s CEO Todd Wille commented, “Jesse’s experience with Microsoft and partner enablement as well as his strong industry relationships will quickly increase the visibility of our Composer solution in the field. Our SI, reseller and alliance partners play a key role in the growth of Composer this year and his background will serve us well as he drives our existing relationships and forges new alliances with additional Microsoft partners.”
About Unify
Unify is a global provider of application modernization solutions. The company has a rich heritage of delivering enterprise software and services for modernizing and maximizing the performance of applications and data while providing significant and measurable return on investment for customers. Unify’s market leading technologies help organizations drive business optimization, improve collaboration, increase customer service and reduce costs. Unify is headquartered in Sacramento, Calif., with offices in London, Munich, Paris, and Sydney. Visit www.unify.com or email us at info@unify.com.
