YouTube Channels for Scripps Networks HGTV, Food Network, DIY Network and Fine Living pair the leading media brands in home and food with the world's largest online video community

SAN BRUNO, Calif. & KNOXVILLE, Tenn.--(BUSINESS WIRE)--Scripps Networks and YouTube™ today announced the debut of YouTube Channels for popular lifestyle brands HGTV, Food Network, DIY Network and Fine Living Network. These new YouTube Channels will offer the best advice, inspiration and ideas for food and home, and will feature favorite expert chefs like Paula Deen and Bobby Flay as well as highlights from shows such as Design on a Dime and What You Get for the Money.

“It is our mission to be everywhere the audience is, and it is clear that YouTube and Google have a fantastic sense of where they are”

"It is our mission to be everywhere the audience is, and it is clear that YouTube and Google have a fantastic sense of where they are," said Deanna Brown, president of the interactive group at Scripps Networks. "Having Scripps Networks channels available on YouTube offers our brand enthusiasts another touch-point with HGTV, Food Network, DIY Network and Fine Living Network; while also giving those new to the brands a chance to sample our content."

"YouTube is excited to partner with Scripps Networks and bring video from leading cable television channels like HGTV, Food Network, DIY Network, and Fine Living Network to our community," said Jordan Hoffner, director of premium content partnerships for YouTube. "How-to and lifestyle categories are among the most popular on YouTube. We are happy to meet the continued demand for lifestyle content by offering foodies, gardeners, and decorators the opportunity to enter Rachael Ray's kitchen, a Groundbreakers' backyard, or a top interior designer's home whenever they want."

The Scripps Networks channels may be found at:

http://www.youtube.com/hgtv

http://www.youtube.com/foodnetworktv

http://www.youtube.com/diynetwork

http://www.youtube.com/finelivingnetwork

About Scripps Networks

Scripps Networks is comprised of the lifestyle television brands HGTV, Food Network, DIY Network, Fine Living Network and country music network Great American Country (GAC). Scripps is the dominant media and marketing company in the home, food and lifestyle categories, developing content for television and the Internet, where on-air programming is complemented with an array of broadband video, social media areas and e-commerce components on companion Web sites that attract more than 18 million unique visitors each month.

In addition, Scripps Networks has launched HGTV and Food Network in high definition and is aggressively developing its emerging media platforms for broadband and video on demand. Scripps Networks also acquired popular recipe Web site Recipezaar.com and Incando Corp. in order to deepen its user-generated content capabilities. Scripps Networks' brands collectively are available in more than 175 countries and territories on all seven continents. They also are distributed to more than 1,000 outlets on U.S. military bases and U.S. embassies around the world via the American Forces Radio and Television Service.

Headquartered in Knoxville, Tenn., with offices in New York, Los Angeles, Chicago, Detroit, Atlanta, Nashville and San Francisco, Scripps Networks is owned by The E.W. Scripps Company (NYSE:SSP), a diverse media concern with interests in newspaper publishing, broadcast television, national television networks and interactive media. Scripps operates daily and community newspapers in 17 markets, 10 broadcast TV stations, Scripps Howard News Service, United Media, Shopzilla.com and USwitch.

About YouTube

YouTube is the world's largest online video community allowing millions of people to discover, watch and share originally created videos. YouTube provides a forum for people to connect, inform and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small. YouTube is based in San Bruno, CA and is a subsidiary of Google, Inc.