Jacada to Present At B. Riley & Co. 9^th Annual
Las Vegas Investor Conference

ATLANTA--(BUSINESS WIRE)--Jacada Ltd. (Nasdaq: JCDA), a leading provider of unified desktop and process optimization solutions for customer service operations, today announced that Paul O’Callaghan, Chief Executive Officer, will present at the B. Riley & Co. 9^th Annual Las Vegas Investor Conference at the Palms Casino Resort. The company’s presentation is scheduled for 11:30 a.m. (Pacific) on April 4^th in the Jazz D room and management will also be available for one-on-one meetings throughout the day. Interested attendees may schedule the one-on-one meetings directly with B. Riley & Co.

Mr. O’Callaghan will provide an operational and financial overview of the company, including a discussion of the December 20, 2007 sale of its application modernization (legacy) business, exciting trends and expected drivers for the company’s call center business, and strategy for long-term growth.

The group presentation will be available to investors and to the public live via webcast at the Jacada corporate website: http://www.jacada.com and also at http://www.wsw.com/webcast/brileyco9/jcda/ online.

About B. Riley & Co.

Headquartered in Los Angeles, with offices in San Francisco, New York, and Newport Beach, B. Riley is a NASD member firm providing research and trading ideas to institutional clients and high net worth individuals, and investment banking services to a wide range of middle-market private and public companies. Founded in 1997, the firm began by successfully targeting small capitalization California-based companies and has won a reputation for providing proprietary, unbiased and often contrarian Equity and High Yield research coverage of companies that are under-followed or misunderstood by Wall Street. The B. Riley & Co. 9^th Annual Las Vegas Conference will feature presentations by 150 companies in a variety of industries.

About Jacada

Jacada is a leading global provider of unified service desktop and process optimization solutions that simplify and automate customer service processes. By bridging disconnected systems into a single, “intelligent” WorkSpace, Jacada solutions create greater operational efficiency and increase agent and customer satisfaction. Founded in 1990, Jacada operates globally with offices in Atlanta, Georgia; Herzliya, Israel; London, England and Munich, Germany. Jacada can be reached at www.jacada.com.

Forward Looking Statement

This news release may contain forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. The words "may," "could," "would," "will," "believe," "anticipate," "estimate," "expect," "intend," "plan," and similar expressions or variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of the future performance and involve risks and uncertainties, many of which are beyond the Company’s ability to control. Actual results may differ materially from those projected in the forward-looking statements as a result of various factors including the performance and continued acceptance of our products, general economic conditions and other Risk Factors specifically identified in our reports filed with the Securities and Exchange Commission. The Company undertakes no obligation to update or revise any forward-looking statement for events or circumstances after the date on which such statement is made. Jacada is a trademark of Jacada Inc. All other brands or product names are trademarks of their respective owners.

Jacada is a trademark of Jacada Ltd. All other brands or product names are trademarks of their respective owners.