OurChart.com to Host Online Premiere of the L Word®

LOS ANGELES--(BUSINESS WIRE)--OurChart.com, the leading online social networking, entertainment and lifestyle site for lesbians, announced today that it will be hosting the online premiere of the fifth season of the phenomenally successful SHOWTIME original series The L Word one week before it is available on television. The online series premiere will take place on December 30, 2007 followed by the SHOWTIME premiere a week later on January 6, 2008. The episode and related behind-the-scenes footage will be available for free at www.OurChart.com.

“This is historic, marking the first time a gay or lesbian site has hosted the season debut of any television series”

This is historic, marking the first time a gay or lesbian site has hosted the season debut of any television series, said Hilary Rosen, founder and President of OurChart.com. The lesbian community is internet savvy; and is twice as likely as heterosexual women to consider the internet their prime source of entertainment, making OurChart.com a perfect vehicle for The L Word season opener.

The L Word is a groundbreaking, award-winning hit series on SHOWTIME created and produced by OurChart.com founder and CEO Ilene Chaiken. The television drama revolves around the lives and loves of a group of lesbian and bisexual women in Los Angeles and their friends, family and lovers.

We think this is our best season of The L Word ever, said Chaiken. Its the biggest, wildest party weve thrown, and were pretty sure that our fans will find that the fifth season is mindful of the demands and desires theyve expressed on OurChart.com. We are thrilled to continue our successful relationship with SHOWTIME by hosting the national premiere on OurChart.com, and we are grateful for their ongoing support.

Launched in January of 2007, OurChart.com has been riding a wave of recognition by major market advertisers seeking to target the increasingly consumer-oriented lesbian market. OurChart.com announced in June that it had reached a user base of over half a million users per month making it one of the largest sites exclusively targeting this important demographic.

OurChart.com is successful because it expresses what Ilene created with the social and cultural phenomenon of The L Word - a place where gay women and their friends connect with one another around information and entertainment that speaks to their collective lives and lifestyles, said Rosen. We know what this community wants and we deliver it consistently. To have the season premiere of The L Word online is the start of another great year for the site.

About OurChart.com

OurChart.com is the first leading social networking space built entirely to interconnect and engage the lesbian community. The site was inspired by one of the central story lines in The L Word and was founded by a group of prominent women from the entertainment and technology worlds, including The L Word cast members, Jennifer Beals, Leisha Hailey and Katherine Moennig. OurChart.com is a joint venture with CBS Operations Inc., the parent company of Showtime Networks Inc.

Contacts

Brew Media Relations
Dena Cook, 310-600-7160
dena@brewpr.com

Permalink: http://www.businesswire.com/news/home/20071206005342/en

Sharing

  • EmailEmail