Let’s Get Personal: Social Search Engine Scour.com Launches New Features to Personalize Scour, One Person at a Time

SHERMAN OAKS, Calif.--(BUSINESS WIRE)--In a move toward greater personalization, social search engine Scour.com today announced a host of new features that allow people to customize their experience like never before. Included in the new release are such handy features as keeping track of your friends’ comments and connecting with other searchers on the Scour network.

Scour, launched this past summer, is a meta search engine which gathers results from Google, Yahoo! and MSN. People are rewarded with VISA gift cards for searching, voting and commenting on results. One point is awarded for each search, vote or comment. Accruing 6500 points translates into a $25 reward.

“There’s clearly a trend toward personalization on the web and we wholeheartedly support it,” said Daniel Yomtobian, president and CEO of Scour. “The ability to connect with friends more closely—whether following their comments or inviting them to Scour—is something we believe will resonate well with our growing community of users.”

Top features in the new user administration include:

• Tell A Friend - Invite a friend to Scour individually.
• Invite your social network / Social book-marking friends to Scour with new social invite footer.
• Scour Friends Feed - Keep track of your Scour Friends and see what they are commenting on.
• Connect with other Scour searchers and grow your friend network.
• Recent Profile Visits Monitor - See who is viewing your profile.
• Add an image to your profile.
• Track all of the comments you leave on Scour – Sort by a timeline.
• New Cash Out Interface - Allows users to redeem points directly through their user administration.
• Ability to customize the relevancy weights of each search engine that you use on Scour.
• Edit the number of results returned from each engine to best match your personal searching preference.
• Select settings for your privacy level.
• Obtain your invite link and referral banners.
• Send a message to friends in your network.
• Check your Scour messages.
• Set message settings to notify you by email when a friend messages you, when someone replies to your comments and for Scour alerts.

See Dan Yomtobian at the SES Chicago session “Is There Life after Google?” on Monday, December 8, 2008. Visit www.searchenginestrategies/chicago/ for details.

ABOUT SCOUR.COM

Scour.com is a social search engine that bridges the gap between algorithmic and human powered search. Scour rewards people for searching, voting, commenting and referring friends. Launched in 2008, Scour was previously Aftervote.com, which was acquired by ABCSearch, an Internext Media Corp.company, in 2008. To learn more about Scour, visit www.scour.com.