November 24, 2008 08:00 AM Eastern Daylight Time 

Mirror, Mirror on the Wall, Who’s the Cutest Dog of All?
Settle it Once and for All on Progressive’s Pet Photo Gallery

MAYFIELD VILLAGE, Ohio--(BUSINESS WIRE)--If you’ve ever duked it out about whether Fido or Fifi is the cutest pooch, you can now put the debate to rest with Progressive’s new pet photo gallery. Pet owners upload photos of their dogs or cats to the progressive.com pet photo gallery and visitors vote for their favorites. Every Monday, a new “Pet of the Week” is named based on the number of votes. The winning pet is then featured prominently on the progressive.com home page and in the gallery for one week.

In September 2007, Progressive became the first car insurance company to offer pet injury coverage for dogs and cats injured in car accidents. Pet injury coverage is free to all Progressive auto insurance customers who have Collision coverage. If the customer’s dog or cat is hurt in a car accident, the pet injury coverage pays up to $500 for veterinary bills.

“We started offering pet injury coverage because we know most people think of their pets as an important part of the family and want them to be protected in case of an accident,” said Matt Lehman, Progressive’s Web experience director. “We thought the pet photo gallery would be a fun way for our customers to express their affection for their pets and share pictures of their pets with a large audience.”

The pet photo gallery also has a “share” button that lets users easily e-mail a link to their pet’s photo and insert a link into their own blog or social media Web page.

About Progressive

The Progressive Group of Insurance Companies, in business since 1937, is one of the country’s largest auto insurance groups, the largest seller of motorcycle and personal watercraft policies, and a market leader in commercial auto insurance based on premiums written.

Progressive is committed to becoming consumers’ #1 choice for auto insurance by providing competitive rates and innovative products and services that meet drivers’ needs throughout their lifetimes, including superior online and in-person customer service, and best-in-class, 24-hour claims service, such as its concierge level of claims service available at service centers located in major metropolitan areas throughout the United States.

Progressive companies offer consumers choices in how to shop for, buy and manage their auto insurance policies. Progressive offers its products, including personal and commercial auto, motorcycle, boat and recreational vehicle insurance, through more than 30,000 independent insurance agencies throughout the U.S. and online and by phone directly from the Company. Private passenger auto products and prices are different when purchased directly from Progressive or through independent agencies. To find an agent or to get a quote, go to http://www.progressive.com.

The Common Shares of The Progressive Corporation, the Mayfield Village, Ohio-based holding company, are publicly traded at (NYSE:PGR).