Samsung’s Mobile WiMAX Technology Used to Launch Sprint’s Citywide Broadband Wireless Service in Baltimore

DALLAS--(BUSINESS WIRE)--Dallas-based Samsung Telecommunications America (Samsung Mobile) announced today that Sprint (NYSE: S) has utilized Samsung’s mobile WiMAX network infrastructure in Baltimore to launch commercial mobile WiMAX service under the XOHM™ (pronounced ‘zoam’) brand In addition, Sprint’s XOHM™ business unit has also awarded the Dallas / Ft. Worth market to be built using Samsung’s infrastructure in preparation for commercial launch there in 2009.

XOHM™ is working with Samsung and other ecosystem partners to develop this new broadband wireless network that is designed to truly mobilize the Internet, bring next generation wireless innovation to devices and deliver new mobile multimedia applications to consumer, business and government customers. The mobile WiMAX network can deliver broadband access with speeds several times faster than current third-generation wireless networks.

“Sprint is very impressed with the performance of Samsung’s mobile WiMAX system and I am delighted to bring our XOHM™ service to the Baltimore market in September as promised,” said Barry West, President of the XOHM™ business unit. “Our additional award of the Dallas market to Samsung is in recognition of them being a key partner for our WiMAX project with a proven ability to deliver.”

The Dallas market joins previously announced New York, Washington D.C., Baltimore, Philadelphia, Boston and Providence as major markets where Samsung will deliver the mobile WiMAX network infrastructure for Sprint’s XOHM™ business unit.

“Samsung Mobile is thrilled to be bringing Mobile WiMAX technology to our neighbors in North Texas,” said Dale Sohn, president of Samsung Mobile and located in Richardson, TX. “Mobile WiMAX will give people more power and flexibility with their wireless products than they ever thought possible.”

Samsung has been working diligently build Sprint’s XOHM™ mobile broadband Internet service compliant to the mobile WiMAX standard. Since finalizing a supply agreement in 2007, the two companies have steadily made progress on the extensive project with previous key milestones including first data session in the lab (June 2007), first data session on the live network in Washington D.C. (October 2007), and successful interoperability testing with multiple other device vendors (April 2008).

Earlier this year, Samsung also announced the introduction of several WiMAX-enabled devices. The Samsung Express Card (E100 PC Card) and Samsung’s WiMAX embedded UMPC (Q1 Ultra Premium Mobile PC) clearly underscore Samsung’s position as the leading provider of end-to-end mobile WiMAX network systems.

Samsung is the global leader in delivering mobile WiMAX technologies and offers an end-to-end solution including chipsets, infrastructure, mobile devices and consumer electronics, including devices capable of accessing both mobile WiMAX and other wireless technologies. UQ Communications in Japan and Scartel LLC. in Russia are examples of other pioneering operators preparing for significant commercial deployment of national-wide service using Samsung’s mobile WiMAX total solution.

The XOHM™ business unit within Sprint specifically focuses on developing the WiMAX ecosystem and standards to bring the latest broadband wireless technology to the U.S. marketplace. XOHM™ is utilizing the significant spectrum holdings at 2.5 GHz that were combined in the Sprint Nextel merger to deploy mobile WiMAX technology from Samsung and other vendors.

About Samsung Telecommunications America

Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Corporation Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungwireless.com.

About Samsung Electronics

Samsung Electronics Corporation Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of five main business units: Digital Media LCD, Semiconductor, Telecommunication and Digital Appliance. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, TFT-LCDs, mobile phones and systems. For more information, please visit www.samsung.com.