Polaris Presents Sand Riot 2008 in Conjunction with H-Bomb Films

--(BUSINESS WIRE)--Polaris Industries Inc. (NYSE:PII):

WHAT:    

Polaris Industries will present the second-annual Sand Riot in conjunction with H-Bomb Films. The three-day dune extravaganza will include demos of the 2009 Polaris Outlaws and RANGERs, customized Polaris vehicles, live DJs and bands, vendors, kids zone, free giveaways, and Polaris and H-Bomb factory racers.

WHO:     All ATV/Side-by-Side enthusiasts are welcome to attend. This will be a kid-friendly event.
WHEN:     Friday, November 21-Sunday, November 23
WHERE:     Glamis Beach Store
      Imperial Sand Dunes-Glamis, Calif.

About Polaris

With annual 2007 sales of $1.8 billion, Polaris designs, engineers, manufactures and markets all-terrain vehicles (ATVs), including the Polaris RANGER, snowmobiles and Victory motorcycles for recreational and utility use.

Polaris is a recognized leader in the snowmobile industry; and one of the largest manufacturers of ATVs in the world. Victory motorcycles, established in 1998 and representing the first all-new American-made motorcycle from a major company in nearly 60 years, are rapidly making impressive in-roads into the motorcycle cruiser and touring marketplace. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol PII, and the Company is included in the S&P Small-Cap 600 stock price index.

Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime from the Polaris homepage at www.polarisindustries.com.

Contacts

Polaris Sales Inc.
Donna Beadle, 763-542-2314
donna.beadle@polarisind.com

At A Glance

Polaris Industries Inc.
Headquarters: Medina, MN
Website: http://www.polarisindustries.com
CEO: Tom Tiller
Employees: 3500
Ticker: PII  (NYSE)
Revenues: $1.8B (2007)
Net Income: $112M (2007)
Source: via Business Wire
Updated   08/15/2008   by company
Permalink: http://www.businesswire.com/news/home/20080923006061/en

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