Track Message Effectiveness
Measurement is a key part of any public relations campaign. Business Wire NewsTrak reports, available with every distribution that includes our Global-Mobile-Social-Measurable bundle, help you measure the performance of each individual press release. NewsTrak provides data from a broad spectrum of Business Wire network recipients, including news organizations, media sites, search engines, RSS and Twitter Feeds, social media services and consumer information systems, to help you determine message effectiveness and return on investment (ROI) based on your own goals for each release.
- Release views
- Traffic sources
- Multimedia views
- User engagement
- Reports available in 15 minutes after your release is transmitted
- Reports updated continuously for one year