Broadcast Monitoring

Critical Mention's video/audio clip viewer, showing audience statistic, clip saving/sharing tools, and the associated transcript of the broadcast.

Business Wire has partnered with Critical Mention, a comprehensive web-based broadcast intelligence platform, to offer its users access to Critical Mention's suite of television and radio tracking services. The platform provides real-time monitoring and email alerts for organizations that require up-to-the-minute news about their company, customers, and competitors.

Critical Mention allows users to easily find broadcast clips online immediately after airing, edit and instantly share clips via secure video email, and build customized reports.

  • Search more real-time markets — Users can perform ad-hoc searching of all 210 U.S. media markets from within the platform with simple keyword search. For advanced Boolean search, users enter keywords, air date and time, and the broadcast networks of interest. Our system will deliver all results that meet the user's search criteria.
  • Auto-alerts filters with email notifications — Users can set up advanced filters for keywords, issues, people and virtually any topic that may be mentioned on TV or radio. The user is instantly notified by email when these mentions are spoken.
  • Distribute and collaborate — Users can instantly distribute video clips to their workgroup or clients via email. All the video media is stored on Critical Mention's systems, so the user's email system does not have to cope with large media files.

Features

  • Unlimited logins and searches
  • Unlimited viewing of clips
  • Alerts moments after story airs
  • Easy, cloud-based editing of clips
  • Web reports for summarizing broad content distribution
  • Audience/publicity value data from Nielsen and SQUAD
  • Searchable content from Canadian, UK and Arabic channels

Benefits

  • Critical Mention empowers corporate communications and business intelligence professionals to search, track, view and edit broadcast coverage in real time.
  • Critical Mention enables real-time alerting that helps professionals stay on top of critical events
  • Critical mention facilitates collaboration and sharing of critical television coverage via email.
  • With Nielsen audience data, Critical Mention enables public relations professionals to measure the performance of their PR efforts.

Learn More

Critical Mention

For additional information on how to start using Critical Mention today, please contact your Business Wire account executive, or email Critical Mention.