LAMPS PLUS Selects PowerReviews to Provide Comprehensive Online Customer Reviews

MILLBRAE, Calif.--(BUSINESS WIRE)--PowerReviews™ (www.powerreviews.com), the Internet's most comprehensive developer of customer-review solutions for retailers and their shoppers, announced today that LAMPS PLUS (www.lampsplus.com), the nation's largest specialty lighting chain, has chosen PowerReviews to harness the power of its customer reviews, increase sales and build stronger customer relationships. According to a University of Nebraska study, PowerReviews leads convert at twice the rate of shopping comparison engines and increased year-over-year sales by 26% for NetShops.com.

“PowerReviews allowed us to easily deliver customer-friendly, highly-informative product reviews”

"PowerReviews allowed us to easily deliver customer-friendly, highly-informative product reviews," said Dennis Swanson, President and CEO of LAMPS PLUS. "Not only was the integration and start-up process quick and easy, but the feature has caught on quickly and been very popular with our customers. User-generated content in the form of written comments and photos has been a huge plus for our site. From a customer service perspective, PowerReviews gives us a new way to pinpoint problems, allowing us to respond to potential issues more quickly."

"We are thrilled to work with LAMPS PLUS and their more than five million shoppers as lighting has become so personally expressive," says Jay Shaffer, VP of Sales and Marketing for PowerReviews. "With thousands of options, styles and systems to choose from, we know our innovative review writing process and its groundbreaking tag-based structure will help their online shoppers find just the right product that best meets their individual needs."

About PowerReviews

PowerReviews (www.powerreviews.com) is an enterprise solutions company that provides customer reviews and social merchandising solutions to multi-channel retailers and their shoppers. Our technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly boost their sales. PowerReviews' user-generated content and community drives the highest sales uplift in the industry, and in addition to working with more than 200 online retailers, including Staples, Toys "R" Us, REI, Ritz Camera, Walgreen's, and The Sports Authority, we have also launched our own shopping portal, Buzzillions.com. The company is based in San Francisco and is backed by Menlo Ventures and Draper Richards.

About LAMPS PLUS

For over 30 years, LAMPS PLUS has been synonymous with excellence in the lighting retail industry. Established in 1976, LAMPS PLUS is the nation's largest specialty lighting company, with over 40 state-of-the-art superstores throughout the western United States. Serving over five million customers each year, we carry the largest selection of functional and decorative indoor and outdoor lighting products. This selection includes hundreds of products available exclusively from LAMPS PLUS. Our range of services includes free in-home lighting consultations, in-store lighting seminars and installation from expert, licensed electricians. American Lighting Association certified lighting designers are available to offer product recommendations and lighting advice in every store, by phone or online at LAMPSPLUS.com.