QuickPlay Media Introduces First Free Streaming Video Service for BlackBerry Smartphones
QuickPlay Removes Cost Barrier to Customer Adoption of Mobile Video Services
TORONTO--(BUSINESS WIRE)--QuickPlay Media, a leader in mobile TV and video solutions today announced the availability of VideoStreams, the first free (a) video streaming service for BlackBerry® smartphones from Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM). The streaming video service features a variety of entertainment content, including music videos, comedy, horoscopes and extreme sports, and is available immediately to customers in the United States and Canada.
“In turn, this trend is attracting a new class of developer partners, like QuickPlay, who are creating consumer and lifestyle applications that deliver new experiences for BlackBerry smartphone users.”
VideoStreams is initially available on the BlackBerry® Pearl™ 8130 smartphone to subscribers on North American wireless carrier networks that support EVDO (b), such as Sprint Nextel, Bell Mobility, Telus Mobility and Alltel Wireless. Eligible customers can visit www.videostreamsmobile.com using the BlackBerry® Browser to download the VideoStreams application over the air and to start using the service right away. Videos are streamed to the smartphone so there are no long waits to view the content, and unlike download services, no additional on-device storage is required. The service also includes a “send to a friend” feature to allow users to share video clips with friends and family.
QuickPlay currently offers streaming audio services for BlackBerry smartphones via QuickPlayer Audio, the first audio streaming service introduced for the BlackBerry platform. QuickPlay also offers a white label video streaming solution for mobile operators that enables them to provide a custom branded service to their customers with content from their partners, from QuickPlay partners, or from a combination of both.
“The mobile market is exploding – with new applications, devices, and services introduced to the world each day – and RIM is a company at the forefront of this rapidly changing marketplace,” said Wayne Purboo, CEO and co-founder, QuickPlay Media. “We are excited to continue our history of innovation by being the first to offer BlackBerry smartphone customers free access to our high quality video services."
“BlackBerry smartphones are attracting a wider range of mobile customers who want to use more personal applications and entertainment services,” said Jeff McDowell, vice president, Global Alliances at Research In Motion. "In turn, this trend is attracting a new class of developer partners, like QuickPlay, who are creating consumer and lifestyle applications that deliver new experiences for BlackBerry smartphone users."
QuickPlay’s VideoStreams service will be available worldwide to more regions and mobile operators as additional BlackBerry smartphones that support streaming video are rolled out on various wireless networks
(a) Wireless data usage charges may apply. Check with your wireless carrier.
(b) Where permitted by wireless carrier. Check with your wireless carrier.
About QuickPlay Media
QuickPlay Media provides content management and service delivery solutions for mobile television and video services. The QuickPlay OpenVideo™ platform offers maximum flexibility and streamlined application integration for mobile operators, media companies and technology partners. OpenVideo works in many different mobile content ecosystems, seamlessly operating with major search, advertising, billing and user interface frameworks. QuickPlay Media Inc. has offices in Toronto, San Francisco and London. For complete information, please visit www.quickplay.com.
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