Think Partnership to Present at Search Engine Strategies Chicago 2007
CLEARWATER, Fla.--(BUSINESS WIRE)--Think Partnership Inc. (AMEX:THK), an international leader in interactive performance-based marketing and related Internet technologies, will participate in a panel discussion to explore issues and tactics related to click fraud concerns on December 6, 2007 at Search Engine Strategies Chicago.
John Linden, Think Partnership’s chief technology officer, will be joined by Tom Cuthbert, president and CEO of Click Forensics in a 1 hour presentation from 10:15-11:15 a.m. at the Chicago Hilton.
Earlier this week, Think Partnership announced an exclusive technology alliance with Fair Isaac designed to change the way online, pay-per-click ad networks set pricing and manage quality. By combining Think Partnership’s patent-pending click fraud screening technology with Fair Isaac analytics, the Valid Click Ad Exchange aims to raise the bar in protecting online advertisers from click fraud. The ‘Search Marketers on Click Fraud’ panel will provide an excellent platform to discuss the new technology.
“We are committed to improving the operations of the pay-per-click industry,” said John Linden. “Our technology and new alliance with Fair Isaac will provide advertisers protection from click fraud and a breakthrough foundation for fair trade in pay-per-click advertising.”
Search Engine Strategies (SES) will draw delegates from around the world looking to stay ahead of the curve in all areas of the search industry. This year’s event will explore timely issues such as social media, search privacy and click fraud. Marketers will have a firsthand opportunity to learn from noted search industry experts. Attendees come away with practical, real-world techniques and knowledge for tackling issues such as how to drive free “organic” traffic and build a site that pleases search engines and visitors, and how to efficiently purchase lists guaranteed to rank your company at the top of search engine results.
For more information on SES Chicago and other shows in the series, see www.SearchEngineStrategies.com/Chicago.
About Think Partnership Inc.
Think Partnership Inc. is an international leader in interactive performance-based marketing and related Internet technologies. Think provides a comprehensive and integrated set of scalable and cost-effective marketing solutions for both advertisers and publishers. These solutions increase customer retention and revenues through a diverse set of related marketing channels, including affiliate marketing, click-fraud-protected pay-per-click advertising, lead generation, interactive direct marketing, integrated offline advertising, campaign management, public relations, and branding. Think also operates several direct-to-consumer services including online dating, online education, and home business opportunities. High-profile brands include ValidClick™, PrimaryAds™, iLead Media, KowaBunga!®, BabyToBee, Second Bite™ and MSA. For more information, visit www.thinkpartnership.com.
Regarding Forward Looking Statements
Statements made in this press release that express the company’s or management’s intentions, plans, beliefs, expectations or predictions of future events, are forward-looking statements. Those statements are based on many assumptions and are subject to many known and unknown risks, uncertainties and other factors that could cause the company’s actual activities, results or performance to differ materially from those anticipated or projected in such forward-looking statements. For a discussion of these risks, see the company’s report, as filed with the Securities and Exchange Commission on Form 10-K filed March 29, 2007, under the section headed “Risk Factors.” The company cannot guarantee future financial results, levels of activity, performance or achievements; and investors should not place undue reliance on the company’s forward-looking statements.
