More Than 500 Online Retailers Now Offering PaidByCash

OAKLAND, Calif.--(BUSINESS WIRE)--Retail Expansion Network, an e-commerce solution provider, today announced that more than 500 Internet retailers have added PaidByCash to their sites. PaidByCash enables consumers to easily use cash to make purchases online by obtaining a virtual prepaid MasterCard® card account. The PaidByCash Virtual Prepaid MasterCard account is issued by First Bank of Delaware.

“Without any technical integration required, we enabled our customers to use cash to buy our merchandise online as well as increased our ability to reach a very large audience.”

PaidByCash empowers consumers to leverage cash for online transactions simply by visiting one of 60,000 neighborhood retail outlets that will load cash onto a virtual MasterCard card account that can be used to make a payment online.

Shoppers may load a PaidByCash card account with an exact amount for a one-time online purchase or load up to $350 and make multiple online purchases. Any online retailer that accepts Debit MasterCard can accept PaidByCash. Because very little integration is required to offer PaidByCash, online retailers are rapidly adopting it as a way to reach a broader range of consumers.

“Offering PaidByCash to our customer base was an easy decision,” said Jeffrey Antisdel, Chief Marketing Officer of The Working Person's Store (www.WorkingPerson.com). “PaidByCash offers an entirely new purchasing option for shoppers who might prefer using cash instead of credit to initiate their online purchases. We've learned that PaidByCash offers customers a safe, convenient and cost-effective alternative to more costly wire services, or in cases where the customer prefers not to use credit, a means to use readily available funds to effect purchases at nominal transaction costs. In our view, this has been a longstanding need in the e-commerce world and has prohibited perhaps millions of people from shopping online. We're now addressing an important consumer need and the response thus far has been overwhelmingly positive and complimentary to our rapid growth as an apparel and footwear retailer offering highly transparent, everyday low prices.”

The Working Person's Store recently joined the Internet 500 Index sponsored by Internet Retailer Magazine, as the fastest growing apparel retailer online, and the third fastest growing online retailer in America. Since 1995, The Working Person’s Store has grown into a leading multi-channel resource for rugged work apparel, footwear, safety gear and a broad array of accessories.

American consumers who benefit from using PaidByCash include shoppers who are typically cash-reliant and need to convert cash to make online purchases.

“We’re using PaidByCash to impel sales from customers who wouldn’t have bought from us before,” said Elliot Rothman, Director of Operations for ClassicCloseouts.com. “Without any technical integration required, we enabled our customers to use cash to buy our merchandise online as well as increased our ability to reach a very large audience.”

ClassicCloseouts.com is also one of the Top 500 Internet Retailers as ranked by Internet Retailer Magazine, and is one of the leading discount merchandisers on the web.

“Word is spreading quickly as more than 500 online retailers are already offering PaidByCash,” said Michael Marubio, CEO of Retail Expansion Network. “This e-commerce service can be turned on almost instantaneously, enabling Internet merchants to accept cash for purchases without risk. It’s safe for merchants, secure for shoppers and extremely efficient for everyone involved.”

To start offering PaidByCash, sign up today at http://www.retailexpansionnetwork.com/sign_up.html.

About Retail Expansion Network

Retail Expansion Network operates PaidByCash, a patent-pending e-commerce service with more than 60,000 affiliated retail stores nationwide that enables any Internet retailer to accept cash converted payments and any online shopper to pay with the Virtual Prepaid MasterCard. The company works with First Bank of Delaware, Western Union, Card Express International and MasterCard International to enable the nation’s first coast-to-coast cash conversion service for e-commerce. For more information, visit www.retailexpansionnetwork.com.

The PaidByCash Virtual Prepaid MasterCard account is issued by First Bank of Delaware pursuant to a license from MasterCard International Incorporated.