Caesars Palace to Host Launch Party of World Series of Poker Europe

Satellites, Pre-Registration Begin Monday at Las Vegas Resort

LAS VEGAS--(BUSINESS WIRE)--Pure Nightclub at Caesars Palace is set to host the Official Launch Party of the World Series of Poker Europe presented by Betfair.com on Monday, July 16th at 9 p.m.

Satellites and pre-registration for the event in London September 6-16, 2007, will also be available at the Caesars Palace on Monday.

Single-table satellites with $2,200 buy-ins will grant seats to the 10,000, 750-player Main Event as well as award the winner with a free ticket to the Official World Series of Poker Launch Party at Pure Nightclub.

Pre-registrations for the inaugural tournament will be accepted at the main cage in Caesars Palace. Currently, pre-registrations are open for WSOP Europe at the Rio All-Suite Hotel & Casino for the duration of WSOP, as well as at www.worldseriesofpoker.com. Many of pokers top pros have already committed to play.

The first World Series of Poker Europe will be hosted at three casinos operated by London Clubs International Fifty, in St James; The Casino at the Empire, in Leicester Square, and The Sportsman, at Marble Arch.

The WSOP is operated by an affiliate of Harrah's Entertainment, Inc., the world's largest operator of casino-entertainment resorts. Since its beginning in Reno, Nevada, USA, nearly 70 years ago, Harrah's has grown through the development of new properties, expansions and acquisitions, and now owns or manages 50 casino resorts on four continents. The companys properties operate primarily under the Caesars, Harrahs and Horseshoe brand names; Harrahs also owns and operates the London Clubs International family of casinos and the World Series of Poker tournament. Harrah's Entertainment is focused on building loyalty and value with its customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. The company is committed to reinvesting in the communities in which it operates.

More information about Harrahs is available at its Web site www.harrahs.com.Harrah's Entertainment, Inc., Las Vegas

Contacts

Harrahs Entertainment, Inc. for Caesars Palace
Gary Thompson, 702-407-6529
or
Trahan Burden Charles
Dave Curley, 410-986-1305
or
Betfair
Press Officer:
Oliver Bowen, +44 (208) 834 8318
Oliver.Bowen@betfair.com
Head of Media:
Robin Marks, +44 (208) 834 6368
Robin.Marks@betfair.com

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