Warner Music Group and imeem Announce Strategic Digital Partnership
Pioneering Social Network to Provide Users with Ad-Supported Streaming of Warner Music Group’s World-Renowned Recorded Music and Video Catalog
SAN FRANCISCO--(BUSINESS WIRE)--imeem, a leading social media network, and Warner Music Group Corp. [NYSE:WMG], one of the world's leading music companies, today announced a strategic partnership focused on creating innovative digital media opportunities by tapping into imeem’s vast online community. Under the terms of the agreement, WMG’s world-class catalog of popular audio and video content will be made available to imeem users in North America for interactive, on-demand streaming on imeem’s free, ad-supported service.
“Our strategic partnership with Warner Music Group represents a very significant milestone for imeem -- we are now able to offer our users an impressive level of free, interactive, and ad-supported access to an amazing catalog of both audio and video from a major record label”
imeem is one of the fastest growing social networks today, attracting fans, artists, directors, and music labels from around the world to join its community of 16 million active users. imeem’s Web site lets users create, share and discover user-generated custom playlists, video channels, photo slideshows, and blogs with other members who share similar tastes in music, video, art and pop culture. With this comprehensive partnership with Warner Music Group, imeem users can discover new music from WMG artists, create playlists of their favorite music and video, and connect closely with artists and other online fans.
“Music is a central part of the social network experience and a core part of the rich user experience for imeem’s rapidly growing community,” says Alex Zubillaga Executive Vice President, Digital Strategy and Business Development, Warner Music Group. “This deal provides an opportunity to unleash the value of music on one of the world’s leading social networks by giving fans an environment where they can discover and share new music. It also opens the door for imeem and WMG to develop new strategies and products that will help introduce a more vibrant media marketplace to the social networking environment.”
“Our strategic partnership with Warner Music Group represents a very significant milestone for imeem -- we are now able to offer our users an impressive level of free, interactive, and ad-supported access to an amazing catalog of both audio and video from a major record label," said Dalton Caldwell, Founder and Chief Executive Officer of imeem. “We are excited to explore innovative digital opportunities together with Warner Music Group and drive cool new ways of connecting online fans directly with artists and their music.”
In connection with this partnership, WMG dismissed its claims against imeem relating to the lawsuit filed by WMG against imeem in May.
imeem is the leading social media network where users can share, recommend and discover new content and connect directly with people of similar tastes in music, film/video, art, and pop culture. With over 16 million active users, the imeem service offers innovative media expression and discovery features such as interactive on-demand streaming, custom music playlists, video channels, photo slideshows and blogs. Since the launch of its Web-based community in March 2006, imeem has attracted online fans, artists, bands, directors and content partners from around the world. To learn more about imeem, visit www.imeem.com.
About Warner Music Group
Warner Music Group became the only stand-alone music company to be publicly traded in the United States in May 2005. With its broad roster of new stars and legendary artists, Warner Music Group is home to a collection of the best-known record labels in the music industry including Asylum, Atlantic, Bad Boy, Cordless, East West, Elektra, Lava, Nonesuch, Reprise, Rhino, Roadrunner, Rykodisc, Sire, Warner Bros. and Word. Warner Music International, a leading company in national and international repertoire, operates through numerous international affiliates and licensees in more than 50 countries. Warner Music Group also includes Warner/Chappell Music, one of the world's leading music publishers, with a catalog of more than one million copyrights worldwide.