aQuantive Appoints Two New Vice Presidents
Woods, Phillips Join Global Digital Marketing Company
SEATTLE--(BUSINESS WIRE)--Seattle-based aQuantive, Inc. (NASDAQ:AQNT), today announced Tom Woods has joined the company as vice president of business planning and analysis; and Tom Phillips has joined as vice president of communications. aQuantive is a global digital marketing company that helps marketers acquire, retain and grow customers across all digital media through its three distinct business units, including Avenue A | Razorfish, Atlas and DRIVEpm.
“We’re looking forward to leveraging their strategic acumen and experience to help build on the momentum we’re seeing across all areas of our business.”
“We're delighted to have Tom Woods and Tom Phillips joining our team during this time of tremendous change and growth – both for the company and in the digital marketing industry as a whole,” said Brian McAndrews, president and CEO of aQuantive. “We’re looking forward to leveraging their strategic acumen and experience to help build on the momentum we’re seeing across all areas of our business.”
Based in aQuantive’s corporate headquarters in Seattle, Woods will oversee revenue accounting, accounts receivable, credit/collections, budgeting and long-range financial planning. In addition, he will be responsible for performing the financial analysis of potential future acquisitions the company might be involved in. He most recently served for five years as first vice president of home loans financial planning and analysis for Washington Mutual. Woods has more than 20 years experience managing the strategic and business planning, performance measurement, and financial planning and analysis for major institutions, including six years management consulting experience as director of CRM strategy and financial services for KPMG Consulting.
Phillips will be responsible for directing strategy and implementation of aQuantive’s external and internal communications programs. He will work with executives in each of aQuantive’s operating units out of the corporate headquarters to develop and implement communications strategies designed to help attract new clients and employees to the fast-growing family of digital marketing companies. Phillips has 25 years of progressive public relations experience, including strategic planning, issues management, media relations, constituent communications, public affairs and crisis communications.
Prior to joining aQuantive, Phillips spent seven years with DDB Seattle, where he served as managing partner of the company’s public relations business unit. DDB is part of the Omnicom group of companies (NYSE:OMC). Before that, Phillips co-founded and served as a principal in DeLaunay/Phillips, Inc., one of the Pacific Northwest’s fastest growing and most successful public relations firms in the 90’s.
aQuantive, Inc. is a global digital marketing company founded in 1997 to help marketers acquire, retain and grow customers across all digital media. It is the parent company of Avenue A / Razorfish, the largest interactive agency in the U.S., and five international agencies, DNA, Amnesia, NEUE DIGITALE, e-Crusade and Duke; Atlas, provider of integrated digital marketing technologies and expertise; and DRIVEpm and Franchise Gator, performance media and behavioral targeting businesses. Through its business units, aQuantive is positioned to bring value to any interaction in the digital marketplace. Its stock (ticker symbol: AQNT) is listed on the NASDAQ exchange. aQuantive's website address is www.aquantive.com.