Disney Princess-Inspired Wedding Gowns to Be Unveiled During Bridal Week in New York City

NEW YORK--(BUSINESS WIRE)--The Gown. The Slipper. The Kiss. The Prince. Under it all, every girl believes in the dream. As a tribute to fairy tale wishes and finding true love, Disney today will unveil a new collection of wedding gowns inspired by the spirit and style of each Disney Princess. Kirstie Kelly For Disney’s Fairy Tale Weddings inaugural collection will be showcased on the runways this evening as part of the New York Bridal Fashion Week. Bridal gowns priced between $1,100 and $3,500 US dollars and a “Maidens” for bridesmaids collection will be available at specialty boutiques in North America, Japan and Europe beginning in June. The collection will soon expand to include “Jewels” that accessorize even the fairest of them all.

(Editors please note: press materials, high-res JPEG images of the gowns (stills and runway event photos), will be available for download on Monday, April 16 at www.disneyconsumerproducts.com)

The collection combines a fashion-forward look with timeless elements inspired by the Disney Princesses themselves, including Ariel, Aurora/Sleeping Beauty, Belle, Cinderella, Jasmine and Snow White. Fabrics like organza, chantilly, chiffon, satins and tulle are accented with stunning embellishments, including lace, ribbons, crystals, pearls and gorgeous embroidered beading.

“Every look takes its inspiration from the silhouette, palette and icons of each Disney Princess story and interprets the spirit of each young woman,” said Kelly. “Each of them has a unique, charming and very individual style that many brides can identify with – and now truly emulate – on their wedding day.”

The Ariel dresses are sultry and alluring – ideal for the bride who feels comfortable with a more form-fitted look. Fabrics consist of gorgeous silks and chiffons, beads, leaf appliqué and pearls, with a mermaid-like “wave effect” at the bottom. The Aurora/Sleeping Beauty collection is lovely and romantic, with a mix of georgette, chantilly, high-shine satin, pearl and crystal embellishments, with pleated hems and beaded organza inlays. The Belle collection exudes stylish sophistication, with lace and ribbon, bands of satin, taffeta and gorgeous tulle flowers at the neckline. The Cinderella gowns radiate classic glamour and elegance, with silk tulle, duchesse satin, scattered crystals and embroidered beading. The Jasmine gowns convey a Bohemian chic look, featuring appliquéd lace, embroidery and draping, with chiffon and satin mixed in with clustered beadwork. The Snow White dresses are sweet and demure, with rouched chiffon, tulle inlays with beading and pleated satins.

“When brides shop for wedding gowns and see Kirstie Kelly’s Disney Princess-inspired collection, they will stop in their tracks,” said Jim Calhoun, executive VP, global apparel, Disney Consumer Products. “Every bride wants to be a Princess on their wedding day, and they want the magical feeling that goes along with it. This collection captures that magic extremely well.”

For consumer information on the Kirstie Kelly For Disney’s Fairy Tale Weddings collection, consumers may visit www.disneybridal.com.

About Kirstie Kelly

Kirstie Kelly of Kirstie Kelly, Inc. designs couture bridal gowns with the highest quality and attention to detail. A graduate of The Otis Art Institute of Parsons School of Design in Los Angeles, she has been designing bridal and evening wear for more than a decade. Hailed in USA Today as one of the 2003 season's new designers favored among celebrity brides, Ms. Kelly has a growing client base that includes individuals who are influencing the worldwide media, art, culinary and political societies. For more information visit www.kirstiekelly.com.

About Disney Consumer Products

Disney Consumer Products (DCP) is the business segment of The Walt Disney Company (NYSE: DIS) that extends the Disney brand to merchandise ranging from apparel, toys, home décor and books and magazines to interactive games, food and beverages, stationery, electronics and animation art. This is accomplished through the work of DCP's various lines of business: Disney Toys, Disney Apparel, Disney Food, Health & Beauty, Disney Home, Disney Stationery, Disney Publishing, Disney Interactive Studios, Baby Einstein, and www.disneyshopping.com. The Disney Store, which debuted in 1987, also falls under DCP, through stores currently owned and operated by unaffiliated third parties under licensing agreements in North America and Japan, and wholly-owned stores in Europe. For more information, please visit www.disneyconsumerproducts.com.