Austin Ventures Acquires All Star Directories
SEATTLE & AUSTIN, Texas--(BUSINESS WIRE)--Austin Ventures, “AV”, today announced the acquisition and recapitalization of All Star Directories, the leading publisher of comprehensive online education directories.
“We believe All Star Directories has found a great partner in Austin Ventures. Together we’re focused on expanding our industry leadership in lead quality and increasing our lead volumes to schools.”
"We spent a long time studying both online lead generation and the education markets as part of our Media and Information Services practice. Our work identified All Star Directories as the clear leader in the educational lead-generation market. We are acquiring a very well run and profitable firm with a scalable technology foundation. The growth capital we are providing will allow All Star Directories to build on its excellent publishing content and technology platform to fully capitalize on its leading position in this high growth market," said Phil Siegel, partner at Austin Ventures. The All Star Directories deal came out of the partnership that AV has had with CEO-in-residence Elisabeth DeMarse, the former CEO of BankRate.
Mike Mathieu, founder of Seattle-based All Star Directories, said, “We believe All Star Directories has found a great partner in Austin Ventures. Together we’re focused on expanding our industry leadership in lead quality and increasing our lead volumes to schools.” Mathieu will retain an ownership stake and continue on the board of directors. Doug Brown, the current President of All Star Directories, will maintain that title and be responsible for managing its staff of 65 employees. “We expect continued rapid growth over the coming years and will continue to aggressively recruit world-class talent to add to our Seattle-based team.”
DeSilva + Phillips, media investment bankers, advised All Star Directories.
About Austin Ventures
Austin Ventures has been working with talented entrepreneurs to build valuable companies since 1979. With $3 billion under management, AV is the most active venture capital firm in Texas, and one of the most established in the nation. With a focus on business services, information services, computer and communications hardware, and enterprise software, Austin Ventures invests at all stages of company development, from $100,000 "planned experiments" to $50+ million investments in management buyouts. Visit austinventures.com for more information.
About All Star Directories
All Star Directories, Inc. is the Internet’s fastest growing publisher of online and career school directories, matching millions of highly qualified prospective students with the schools that best meet their education needs. From leading research institutions to fast-growing online and for-profit schools, more than 5,500 featured schools trust All Star Directories as the authority in online student recruitment. The All Star Directories network of sites focus on a wide range of fields including health care, art, business, teacher education, psychology, criminal justice, computer training and nursing.