Prepaid Media Announces the 2007 Prepaid Card Expo to Be Held in Las Vegas, February 26-28, 2007
-- Expo to Include New Payments Industry Update Track, Dramatically Increased Healthcare Coverage Through Co-Located 2007 CDH Expo, Improved Number and Scope of Workshops, and Expanded Sponsorship and Exhibitor Opportunities
“We have made some exciting changes to the Prepaid Card Expo to ensure its continued position as the premier conference and trade show for the network branded prepaid and stored value card industry, providing critical learning, buying and selling, and organized networking opportunities.”
-- Introducing Inaugural Prepaid Card Awards
Prepaid Media, a leading provider of business-to-business, integrated media and information services to numerous emerging industries, today announced the 2007 Prepaid Card Expo to be held February 26-28, 2007 at The Rio All-Suite Hotel and Casino in Las Vegas, Nevada. Prepaid Media will also be hosting the inaugural Prepaid Card Awards in conjunction with the Expo to recognize noteworthy professionals, organizations, and programs throughout the prepaid card industry.
The Prepaid Card Expo is the only conference to be dedicated to the rapidly expanding network branded prepaid and stored value card industry and will feature four primary tracks covering different segments of the industry, including: Payments Industry Update; Unbanked, Underserved, and Payroll; Corporate and Consumer; and Government. The 2007 Prepaid Card Expo will be co-located with the 2007 CDH Expo, dramatically increasing the coverage of consumer-driven healthcare (CDH), which represents a large vertical market opportunity for prepaid cards. All attendees to the 2007 Prepaid Card Expo will be able to attend the 2007 CDH Expo sessions as part of one registration fee.
"The 2006 Prepaid Card Expo was a tremendous success, and the single largest gathering in the prepaid card industry with over 1,000 attendees representing over 400 different organizations," said Jonathan A. Weiner, president, Prepaid Media. "We have made some exciting changes to the Prepaid Card Expo to ensure its continued position as the premier conference and trade show for the network branded prepaid and stored value card industry, providing critical learning, buying and selling, and organized networking opportunities."
Details of the changes to the Prepaid Card Expo include:
-- Increased Healthcare Coverage. Because of the significant opportunity for prepaid cards in the healthcare industry, the inaugural 2006 Prepaid Card Expo included a Healthcare Track. For 2007, Prepaid Media will separate the Healthcare Track from the Prepaid Card Expo and co-locate a consumer-driven healthcare (CDH) event, the CDH Expo, with the Prepaid Card Expo to dramatically increase the coverage of healthcare. All attendees at the 2007 Prepaid Card Expo will be able to attend the 2007 CDH Expo sessions as part of one registration fee. The CDH Expo will provide the critical information needed to make certain that new and established entities adapt to a rapidly evolving healthcare payment landscape. Attendees will learn from organizations that are making the migration to CDH possible, including card networks, issuing banks, custodial banks, payers, healthcare companies, and payments processors.
-- Inaugural Prepaid Card Awards. Prepaid Media has created the first, annual Prepaid Card Awards to recognize noteworthy professionals, organizations and programs throughout the prepaid card industry. At the 2007 Prepaid Card Expo, Prepaid Media will host and present the inaugural Prepaid Card Awards during a special Awards Dinner to be held on February 27, 2007. Further information, including submission details, for the Prepaid Card Awards will be made available soon at http://www.prepaidcardexpo.com.
-- New Payments Industry Update Track. Prepaid cards have emerged as part of a long-established payments marketplace. As part of the 2007 Prepaid Card Expo, Prepaid Media has added a new track to provide an overview of the opportunities presented by, and the challenges of, the payments industry generally and card marketplace in particular, with an emphasis on those that impact prepaid cards and the various markets served by them. The sessions will take a close look at subjects such as interchange, legislation and regulation, compliance, emerging card technologies, consumer awareness and marketing strategies, loyalty programs, fee structures, and risk and fraud. This new track will ensure attendees are up-to-date on the prepaid card industry and the payments and card markets by attending a single annual event.
-- Improved Workshops - Prepaid Media has significantly improved the number and scope of workshops to be offered as part of the 2007 Prepaid Card Expo. Among others, workshops are currently slated to include: Introduction to Prepaid; Retail Gift Cards; Processing Technology; International Applications (by region); Money Laundering and the US Bank Secrecy Act; and Unbanked and Underserved Markets.
-- Expanded Sponsor and Exhibitor Opportunities. Prepaid Media has expanded the sponsorship and exhibiting opportunities for the 2007 Prepaid Card Expo to offer many ways in which organizations can highlight their businesses and showcase their products and services amongst the largest assembly of prepaid card industry professionals that includes decision makers from almost every organization in the prepaid card industry and within each of the vertical markets served by prepaid. Sponsorship packages and exhibitor opportunities are carefully designed to specifically allow companies to gain the maximum relevant exposure.
Details of the 2007 Prepaid Card Expo tracks include:
-- Payments Industry Update Track - Prepaid cards have emerged as part of a long-established payments marketplace - both benefiting from the opportunities presented by, and subject to the challenges of, the payments industry as it exists today and continues to evolve. The 2007 Prepaid Card Expo includes a new track to provide an overview of the potential of, and critical issues facing, the payments industry generally and card marketplace in particular, with an emphasis on those that impact prepaid cards and the various markets served by them. The sessions will take a close look at subjects such as interchange, legislation and regulation, compliance, emerging card technologies, consumer awareness and marketing strategies, loyalty programs, fee structures, and risk and fraud.
-- Unbanked, Underserved, and Payroll Track - The emergence of new prepaid card products, including payroll cards, remittance cards, and general purpose cards, is bridging the divide between the unbanked and underserved population and the mainstream banked community. The successful development of these card products by both start-up companies and established players has caused a revolution in the relevance of the unbanked and underserved to the financial services community. It has also created new opportunities for those already serving this segment with alternate financial products and services. This track provides the critical information needed to understand this changing landscape and to ensure that your enterprise capitalizes on new opportunities as they unfold.
-- Corporate and Consumer Track - A broad category of prepaid cards utilized in corporate and consumer applications has emerged in recent years, including incentive, network branded gift, rebate and promotion, insurance claim, teen and travel cards. While hype in the marketplace has many businesses, including banks of all sizes, excited about launching prepaid card programs as a way to improve their revenues and decrease their costs, some organizations will build large, active prepaid card portfolios while others will undoubtedly close unsuccessful programs in the short- and medium-term. This track provides insight into a wide variety of prepaid card products used in corporate and consumer applications, and the potential that exists for this group.
-- Government Track - In recent years, domestic state and federal governments as well as international governments have embraced prepaid cards, demonstrating a commitment to displacing existing, paper-intensive payment processes with prepaid card programs, and in some cases, mandating their use. This track provides an understanding of the broad spectrum of government prepaid card applications, their promises, and their issues. The sessions will take a close look at critical aspects of prepaid card programs that are driving government adoption, from the benefits attained by both the government and card recipients to the economics of these programs for the various financial institutions, technology, and other suppliers critical to successful program deployment. Insightful case studies will be used to better understand what makes for a successful government program, and what to avoid.
For companies interested in sponsor and exhibitor information, call (617) 671-1144 or email info@prepaidmedia.com.
About Prepaid Media
Prepaid Media provides a host of business-to-business, integrated media and information services to numerous emerging industries. Areas of focus include the rapidly growing: network branded prepaid and stored value card industry, encompassing prepaid Visa(R), MasterCard(R) International, Discover(R) Network, American Express(R) and other network branded cards; consumer-driven healthcare (CDH) industry; and unbanked and underserved markets.
Prepaid Media's properties include the Prepaid Card Expo the premier conference, exhibition and trade show for the network branded prepaid and stored value card industry, and the CDH Expo, a leading event for the consumer-driven healthcare industry.
As the various markets served by Prepaid Media continue to evolve, Prepaid Media serves as a trusted partner, providing compelling learning, buying and selling, and organized networking opportunities to key market participants.
For more information on Prepaid Media and the 2007 Prepaid Card Expo, visit http://www.prepaidmedia.com and http://www.prepaidcardexpo.com.
