Classified Intelligence Announces That Google Shops for Classified Providers

ALTAMONTE SPRINGS, Fla.--(BUSINESS WIRE)--Sept. 27, 2005--Google is aggressively moving to include classifieds listings in its organic search results, making the rounds of classified advertising Web sites, requesting a direct feed of listings.

In an alert sent to clients on Sept. 27, Classified Intelligence puts substance to the rumor that's been circulating for some time and discloses ongoing discussions with possible partners. The Classified Intelligence Alert is proprietary to clients, but available on request to the media by e-mailing: info@classifiedintelligence.com.

"Anytime an online giant like Google does something of this magnitude, it's going to change the classified landscape and up the ante for everyone else in the field," said Peter M. Zollman, founding principal and executive editor of Classified Intelligence LLC. "It's not about threat or blessing. It's about changing online choices, about new options for consumers, and about companies competing to provide better services to buyers and sellers. That's got to be good for everyone.

"But Google will not find that the existing competitors - newspapers, Craigslist, and AOL just to name a few - are easily dissuaded from their hard-won audiences."

About Classified Intelligence, LLC

Classified Intelligence LLC works with leading media companies, dot-coms and service providers to develop successful interactive classified advertising services. Its popular "Classified Intelligence Report" is the leading intelligence tool in the industry and the Classified Intelligence workshops, consultations and research projects are conducted worldwide. Clients include The New York Times Co., Tribune Co., CareerBuilder.com, AutoTrader.com, Washington Post Co., and Daily Mail group of London. Founded in 1998, it is affiliated with the Advanced Interactive Media Group.

For more information, visit http://www.ClassifiedIntelligence.com or call 407-788-2780.