Peerflix Introduces Social Networking to Peer-to-Peer DVD Trading Service; New ''My Friends'' Feature Provides Unrestricted DVD Trades With Friends and Family

MENLO PARK, Calif.--(BUSINESS WIRE)--May 11, 2005--Peerflix, an online peer-to-peer service that allows members to legally trade DVDs, today announced the launch of "My Friends," a new set of website features allowing members to easily share their personal DVD library with friends and family, no matter how far apart they live. The new "My Friends" functions allow Peerflix members to create a private network of social contacts who can view all titles in their DVD collections. Peerflix's peer-to-peer trading platform allows users to leverage that information by requesting a DVD exchange with a "friend" with one simple click.

"Members can invite friends and family to join them on the site, whether they are existing Peerflix members or not," said Billy McNair, co-founder of Peerflix. "'My Friends' effectively gives members the ability to recreate their social network on Peerflix." To add a new connection, members must simply enter their friend's name and email address. The system will ensure that the friend is linked to the member's account once they join the site or accept the invitation.

“By sharing their lists, members can find out which movies their friends have already watched, how well they liked them, and which ones they want to see next”

Another benefit of the new features is to allow members and their contacts to share their "DVDs I Have" and "DVDs I Want" lists. "By sharing their lists, members can find out which movies their friends have already watched, how well they liked them, and which ones they want to see next," said Danny Robinson, co-founder of Peerflix. "What differentiates Peerflix's take on this community exchange is that we enable members to actually do something useful with this information. For example, they can request that friends mail their DVDs to them with one click."

"My Friends" also allows unrestricted trades between friends. Peerflix uses "Peerbux" as the internal currency that balances the trades within the network by assigning relative values to each title. This ensures that users contributing new releases and hot titles to the network get recognized accordingly and can receive DVDs of equal value in return. "Our members have told us that they'd be willing to generously trade their DVDs with friends and family without getting Peerbux in return -- what are friends for after all?" said McNair. "We've added the capability to do just that, so our members can trade with friends and family even if they do not have Peerbux in their account."

For a limited time only, each time a new Peerflix member joins the service from a current member's invitation and fully activates their account, the original member will receive one free Peerbux in their account.

About Peerflix

Peerflix, headquartered in Menlo Park, CA, is an online peer-to-peer service that allows members to legally trade DVDs with each other. Started in 2004, the Peerflix service is an easy way for anyone to get the most out of their DVD collections. With Peerflix, members can maintain a dynamic and updated library of DVD titles, in a cost effective manner. While still in its "beta" phase, Peerflix has already grown to become the leading online destination for DVD owners to trade their DVDs. The Peerflix service is currently available in both the United States and Canada. For more information, please visit www.peerflix.com