MCOL Launches Free HealthExecMobile for the Healthcare Management Pro on the Go

--MCOL HealthExecMobile Daily e-Briefs Keep Pace With Dynamics of Healthcare Business--- e-Bites Delivered Once Daily to Smartphones and PDAs; Also Accessible for Laptops and Desktops; www.healthexecmobile.com

MODESTO, Calif.--(BUSINESS WIRE)--MCOL, the premiere business-to-business publisher of health management and managed care resources, announces the launch of HealthExecMobile, a free service to help keep the busy healthcare management professional on the go up-to-date with brief, timely and useful business information and announcements delivered via e-mail. Subscribers will receive selected key trends, factoids, news insights and announcements. HealthExecMobile is designed with Smartphone and PDA readability in mind, but is also an excellent resource to receive on your desktop or laptop.

“HealthExecMobile is concise and to-the-point, delivered just once a day on business days, so that subscribers are not over-saturated with information. The total content each day is very brief by design, so it can be quickly and easily digested by readers whether using a handheld device, laptop or office computer.”

Claire Thayer, Vice President of Research and Development for MCOL says, HealthExecMobile is concise and to-the-point, delivered just once a day on business days, so that subscribers are not over-saturated with information. The total content each day is very brief by design, so it can be quickly and easily digested by readers whether using a handheld device, laptop or office computer.

The Monday and Wednesday editions of HealthExecMobile will feature a brief health business factoid. The Tuesday and Thursday editions will include a selected Trend and News Insight. Friday editions will feature a selected key announcement.

Interested health business professionals are encouraged to subscribe for free at www.healthexecmobile.com. The HealthExecMobile web site includes detailed information regarding the new subscription service, including information regarding e-mail address privacy policy, and sponsorship opportunities for interested organizations.

About MCOL

MCOL publishes knowledge resources to health management, managed care, and other health professionals through Subscription and Membership services, HealthcareWebSummit events, HealthQuest Publications, e-learning software, e-commerce, specialty web sites, and e-business solutions. MCOL is based in Modesto, California, with additional offices in Portland, Oregon. For more information, please visit www.mcol.com/about.htm, or call 209.577.4888.

Contacts

MCOL
Patty Jamison, 209-577-4888 (Customer Service)
Director of Operations
pattyj@mcol.com
Peggy C. Frank, MBA, 818-735-3591 (Media)
VP, Public Relations
peggyf@mcol.com

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