Liz Smith and Gerald L. Storch to Be Honored by The New York Society for the Prevention of Cruelty to Children (NYSPCC) for Their Commitment to Children

The NYSPCC Event Will Honor Liz Smith, Famed Journalist, and Gerald L. Storch, Chairman and CEO of ToysRUs, Inc., for Their Dedication to Enriching the Lives of Children

October 27 NYSPCC Gala Underscores that Child Abuse and Neglect are Preventable Everyone Can Play a Role in Protecting Children

Deborah Norville to Emcee Event, With Performance by Elaine Stritch

NEW YORK--(BUSINESS WIRE)--The New York Society for the Prevention of Cruelty to Children (NYSPCC), the worlds first child protection agency, will honor famed journalist and writer, Liz Smith, as well as Gerald L. Storch, Chairman and CEO of ToysRUs, Inc., at its 2008 Gala on October 27 at The Pierre Hotel.

Emmy-award winning journalist, Deborah Norville will serve as emcee of the Gala, which will include a performance by legendary Broadway actress, Elaine Stritch. Gala Chairpersons include Sherrie and David Westin, Deborah Norville and Karl Wellner, Amanda and Neil Friedman, Joan Ganz Cooney and Pete Peterson and David Patrick Columbia.

The NYSPCC is an independent, non-profit organization focused on protecting children and strengthening families through mental health, legal and educational services. Since its founding in 1875, it has investigated over 650,000 cases on the behalf of two million children.

Said David Stack, President of The NYSPCC, Liz Smith is not only an accomplished journalist but has also established herself as a prominent philanthropist. Her commitment and dedication to children are deservedly renowned. Her work corresponds with our deep belief that the education and well-being of children are the responsibility of everyone. It gives us great joy to be honoring Liz at this years event.

Said Ms. Smith, The continuous efforts of The NYSPCC have provided critical support to numerous, vulnerable children from all around New York City. The NYSPCC helps these children reach their highest potential in life. It is an honor to be recognized by an agency that truly makes a difference in the lives of children and their families every day.

Gerald L. Storch, Chairman and CEO of ToysRUs, Inc. Also Honored

Gerald L. Storch will also be honored for his commitment to children through the ToysRUs Childrens Fund, which contributes millions of dollars to organizations that support children, including those providing disaster relief to children and families who are victims of large-scale crises.

Said Mary Pulido, Executive Director of The NYSPCC, ToysRUs, Inc. is dedicated to the enrichment of the lives of children all over the globe. As Chairman and CEO, Jerry has helped countless children in need, and The NYSPCC is honored to recognize his remarkable efforts.

Deborah Norville to Emcee Event, Which Includes performance by Elaine Stritch and Music by Alex Donner & His Orchestra

NYSPCC Gala Highlights include:

  • Elaine Stritch performance. Ms. Stritch is an award-winning singer and actress, known for her trademark performance of The Ladies Who Lunch, as well many other legendary performances on Broadway.
  • Deborah Norville as emcee. Ms. Norville is the Emmy-award winning anchor of the highly regarded syndicated news magazine show Inside Edition. Her many other high-profile television journalism assignments have included hosting MSNBCs Deborah Norville Tonight.
  • Dance music will be provided by Alex Donner & His Orchestra.

About Liz Smith

Liz Smith has enjoyed a long and storied career in journalism. Shes written for numerous newspapers and magazines over the years and was a CBS radio producer for Mike Wallace and an NBC-TV producer in the fifties. She won an Emmy for her reporting from the Battleship Intrepid on the 40th anniversary of World War II and authored three books, including her memoir Natural Blond. She appears regularly on Fox News and in the New York Post and Daily Variety. Ms. Smith has raised millions for AIDS, Literacy Partners, N.Y. Restoration Project, P.A.L., the Mayors Fund to Advance New York and the Landmarks Conservancy, which made her a Living Landmark in 1996.

About Gerald L. Storch

Gerald L. Storch is Chairman and Chief Executive Officer of ToysRUs, Inc., the worlds leading toy and baby products retailer. Prior to joining ToysRUs in 2006, he served as Vice Chairman of Target Corporation, where he focused on strategy and growing the business, and before that, he was a Partner at McKinsey & Company.

Through the ToysRUs Childrens Fund, founded in 1992, Mr. Storch and ToysRUs have contributed millions of dollars to charities that keep children safe and help them in times of need, including those providing disaster relief to children and families who are victims of large-scale crises. The ToysRUs Children's Fund also provides grants to leading organizations that assist children with special needs. In addition, ToysRUs partners with organizations such as Safe Kids Worldwide, Marine Toys for Tots Foundation, Autism Speaks, Save the Children, Kids in Distressed Situations (K.I.D.S), Children Affected by Aids Foundation (CAAF) and many others.

About The NYSPCC

Founded in 1875 in Manhattan, The New York Society for the Prevention of Cruelty to Children (NYSPCC) is the worlds first child protection agency. It works to develop and carry out programs that protect children from harm and ensure their healthy development. The NYSPCC has investigated more than 650,000 cases on the behalf of over two million children and has educated over 44,000 professionals working with children on neglect issues and child abuse.

The NYSPCCs programs are aimed at: helping children recover from witnessing family violence, enduring physical and/or sexual abuse or parental substance abuse; promoting healthy parenting through skills training, education and guidance; providing group counseling and sexual abuse prevention workshops to high-risk children in New York City schools; providing education for professionals on detecting and reporting abuse and neglect; facilitating visits between children and their non-custodial parents in a safe, supportive environment; and advocating for legislative action that protects children and strengthens families.

Note to journalists: To attend or learn more about The New York Society for the Prevention of Cruelty to Children, please contact: Katarina Wenk-Bodenmiller of Sommerfield Communications, Inc. at (212) 255-8386 or


Sommerfield Communications, Inc.
Katarina Wenk-Bodenmiller, 212-255-8386

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