Banks.com, Inc. to Hold Q2 Earnings Call on Thursday, August 14^th

SAN FRANCISCO--(BUSINESS WIRE)--Banks.com, Inc. (AMEX:BNX), a leading financial services focused web property, today announced that it will hold its quarterly conference call to discuss second quarter 2008 financial results on Thursday, August 14, 2008 at 2:00 p.m. Pacific Time / 5:00 p.m. Eastern Time. The company also announced that it is withdrawing its guidance for the fiscal year 2008 due to the uncertain macroeconomic environment and because the company remains in the early stages of implementing its Financial Services vertical strategy and many of its newer advertising agreements.

“At this point, we expect that our 2008 year-end results will be significantly below our original earnings guidance, which is reflective of the ongoing challenges we face in our business transition”, said Dan O’Donnell, CEO of Banks.com. “As relationships with some of our legacy advertising partners have ended, we have been aggressive in reaching strategic partnerships with other financially-focused advertising partners. While we still remain optimistic regarding the potential impact of those agreements, monetization has not ramped as quickly as we originally expected. In addition, current economic conditions and the difficult environment for online advertising have negatively impacted our business. Until these conditions stabilize and our business model matures, it is difficult to predict earnings.”

Banks.com will hold its quarterly conference call to discuss second quarter 2008 financial results on Thursday, August 14, 2008 at 2:00 p.m. Pacific Time / 5:00 p.m. Eastern Time. To listen to the call and have the opportunity to ask questions, please dial 800-659-2037 (domestic) or 617-614-2713 (International) five to ten minutes before the call and reference the passcode 20424582. A replay of the call will be available by dialing 888-286-8010 (domestic) or 617-801-6888 (international) and referencing passcode 67448633.

Investors will also have the opportunity to listen to the conference call and the replay on the Investor Relations section of the Banks.com website at: http://www.banks.com.

Questions for the conference call will also be taken via email at stockwatch@banks.com and can be sent anytime prior to the conference call’s starting time.

Forward Looking Statements

This press release contains forward looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 that involve substantial risks and uncertainties, including statements regarding our expected financial results for the fiscal year 2008. Forward looking statements, which are based on management’s current expectations, are generally identifiable by the use of terms, such as “anticipates”, “believes”, “could”, “estimates”, “expects”, “intends”, “may”, “plans”, “possible”, “potential”, “predicts”, “projects”, “should” “would” and similar expressions. The forward looking statements in this press release include statements regarding: management’s expectations regarding our strategy, our financial results for the fiscal year 2008, and management’s expectations regarding our agreements with our advertising partners; . The potential risks and uncertainties that could cause actual results to differ materially from those expressed or implied herein include, among others, unanticipated slowdown in the financial services vertical; market acceptance of the enhanced version of Banks.com; introduction of additional competitors in the Internet search services space; unexpected diversion of advertising dollars away from the Internet; slower than anticipated growth rate of our advertising base; dependence on our search providers; market development of Internet advertising and paid search services; and the stability of our infrastructure. Further information on the factors that could affect our financial results is included in our filings with the Securities and Exchange Commission, including our Annual Report on Form 10-KSB for the fiscal year ended December 31, 2007, our quarterly reports on Form 10-QSB and our Current Reports on Form 8-K. Except as required by law, we assume no responsibility to update these forward looking statements publicly, even if new information becomes available in the future.

About Banks.com

Banks.com is a leading Financial Services portal containing a unique breadth and depth of products and services. Our mission is to bring our users and subscribers the most relevant financial information on the web. Banks.com provides access to thousands of pages of current financial content, including: articles, stock quotes, audio, video, blogs and much more. In addition, Banks.com provides free tools to assist visitors with their financial decision-making including stock tracking and financial calculators. Our site contains information and products on a variety of topics such as Banking, Stocks & Bonds, Taxes, Mortgages, Personal Finance, Credit Cards, Insurance and Retirement Planning. Banks.com, Inc. is headquartered in San Francisco, California at 222 Kearny Street, Suite 550 and can be reached at 415.962.9700. More information about Banks.com, Inc. can be found at: www.Banks.com.