Verisae Names Greg Effertz Chief Financial Officer

Effertz Brings Over 20 years of Executive Experience to Clean Tech Company

MINNEAPOLIS--(BUSINESS WIRE)--Verisae, a web-enabled, clean technology software and services company, announced today that Gregory A. Effertz has been named Chief Financial Officer, effective immediately. Effertz joins Verisae with over 20 years of executive experience, working across a variety of technology and retail sectors. This is a new position for Verisae, which showcases the ongoing success and development at the company.

“I look forward to being part of the leadership team of a company that is on the cutting edge of clean technology”

Prior to joining Verisae, Effertz, 46, served as Chief Financial Officer of Retek Inc., a developer of innovative software solutions and services for the retail industry. During his tenure with Retek, Effertz helped lead the transition of the company from a 20 employee organization with annual sales of less than $10 million to a global enterprise with annual revenues approaching $200 million and the eventual sale of Retek to Oracle Corporation. More recently, Greg held the Chief Financial Officer position with Valtira, LLC, a privately held company that is a leading provider of on-demand integrated marketing tools as a service over the Internet.

We are very excited Greg has joined the Verisae team, said Dan Johnson, Chief Executive Officer of Verisae. His financial experience, extensive background in technology and retail, and ability to help our business scale is an excellent fit. We are entering a time of tremendous growth and Gregs track record with emerging software technology companies will serve us well.

I look forward to being part of the leadership team of a company that is on the cutting edge of clean technology, said Effertz. Energy, environmental impact and sustainability are increasingly important to retail executives. Verisaes solutions can deliver significant operating efficiencies and help maximize reductions in retail operating costs. I look forward to capitalizing on Verisaes leadership position and excellent growth potential.

Effertz is a Certified Public Accountant. He holds a Bachelor of Business Administration degree from the University of Wisconsin-Eau Claire, with majors in accounting and management information systems.

About Verisae

Verisae ( is a leading supplier of clean technology software and services with offices in the US, UK and Asia. Verisaes enterprise energy management and enterprise refrigerant management software are main components for reducing Carbon Footprints for multi-site operators. Software products include: Enterprise Asset Management, Enterprise Energy Management, Enterprise Refrigerant Management, and Enterprise Emissions Tracking. Verisae provides services including energy surveys, demand management analysis and implementation, as well as energy and asset management consulting to assure an effective implementation of its solutions.


Holly Gregory, 612-455-2300
Fax: 612-455-2324

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