Flektor to Launch Glitter Text, Slideshow Creator and Poll Applications on MySpace

LOS ANGELES--(BUSINESS WIRE)--Flektor (http://www.flektor.com), the only premier provider of Web-based profile enhancement tools and a unit of Fox Interactive Media, today announced the launch of several premier self-expression applications on MySpace, the world's most popular social network. MySpace users can now utilize Flektor’s easy-to-use, Web-based applications to create MySpace Graphics; glitter text, slideshows and polls to set their profile pages apart from the rest. Empowered by the newly announced MySpace Developer Platform (http://developer.myspace.com), Flektor was able to easily build, test, and deploy its glitter text, slideshow and poll applications.

“The glitter text, slideshow creator and polling feature applications were developed by Flektor as another means of self-expression and we are thrilled to share them with MySpace users.”

The Flektor Slideshow Creator, Glitter Text and Poll Applications allow MySpace users to easily create MySpace Slideshows, MySpace Text or a MySpace Poll without having to create a separate account or import images. The Developer Platform on MySpace allows Flektor slideshows to sync with a MySpace user’s account so all photos displayed on MySpace automatically download for easy slideshow creation. Created by legendary video game designers and programmers, Flektor’s premier tools create unparalleled effects.

MySpace first introduced their Developer Platform site on February 5, 2008 beginning a one month application development period allowing companies including Flektor, time to build and test their applications in a secure environment before going live to the MySpace community.

On March 13, 2008, MySpace launched the public beta of the Application Gallery; MySpace Apps (http://apps.myspace.com), enabling broader testing of approved applications by allowing public installation. MySpace members can now discover and add new applications from a variety of categories, including Flektor slideshows, glitter text and polls, to both their home and profile pages.

“Bringing Flektor’s unique Web-based tools to MySpace will enable users to make their profile even more unique than they already are,” said Clint Brauer, vice president of marketing for Flektor. “The glitter text, slideshow creator and polling feature applications were developed by Flektor as another means of self-expression and we are thrilled to share them with MySpace users.”

As with all MySpace Developer Platform applications, the Flektor applications will be able to safely access publicly available profile information including a user’s friend list, interests, photos & albums, video, as well as status & mood. The Flektor applications will have real estate in five places within MySpace including:

• A MySpace application profile (users can “friend” the apps)
• Access to embed applications on the user homepage (inward facing—for you to see)
• Access to embed applications on profiles (outward facing widget—for friends to see)
• An application gallery listing
• A canvas page

For more information about the MySpace Developer Platform, please visit http://developer.myspace.com.

About Flektor

Founded in 2006, Flektor is focused on bringing an entertainment software approach to the Web by empowering users with premier tools for content creation. Headquartered in Culver City, CA, Flektor combines experience and creative vision in the interactive entertainment industry with a world-class team of legendary video game designers and developers. The company was self-funded by the founders and acquired by Fox Interactive Media in May 2007 and continues to establish strategic partnerships with third party sites and content creators.

About MySpace

MySpace, a unit of Fox Interactive Media Inc., is the premier lifestyle portal for connecting with friends, discovering popular culture, and making a positive impact on the world. By integrating web profiles, blogs, instant messaging, e-mail, music streaming, music videos, photo galleries, classified listings, events, groups, college communities, and member forums, MySpace has created a connected community. As the first ranked web domain in terms of page views (*), MySpace is the most widely-used and highly regarded site of its kind and is committed to providing the highest quality member experience. MySpace will continue to innovate with new features that allow its members to express their creativity and share their lives, both online and off. MySpace’s international network includes localized community sites in the United States, France, Germany, Australia, Ireland, Spain, Italy, Mexico, Switzerland, Austria, Canada, Netherlands, New Zealand, Japan, Sweden, Latin America, Denmark, Norway, Finland, Brazil and the United Kingdom. Fox Interactive Media is a division of News Corp. (NYSE:NWS) (NYSE:NWS.A) (ASX:NWS) (ASX:NWSLV).

(*) Among the top 2000 domains comScore Media Metrix, December 2007. For more information on comScore Networks, please go to http://www.comscore.com.