Keynote Announces Peer-to-Peer Streaming Media Test and Measurement Service

SAN FRANCISCO--(BUSINESS WIRE)--Keynote Systems (Nasdaq:KEYN), the global leader in mobile and Internet test & measurement solutions for continuously improving the online experience, today announced the enhancement of its market-leading Streaming Perspective® service to include the monitoring of distributed Peer-to-Peer (P2P) streams.

Keynote Streaming Perspective can monitor P2P streams from 22 cities worldwide and be customized for deployment in any geographic location whether inside or outside a company's firewall.

Keynote Streaming Perspective Supports the Internet’s Future

As Web 2.0 sites, services and applications reflect the rising demand for streaming media, Keynote Streaming Perspective is here now to monitor Web performance for broadcasters.

"P2P streaming content delivery solutions are on the cutting edge of solving significant technical issues, such as scalability and cost-efficiencies in transporting live or stored on-demand media over the Internet," says Rajeev Kutty product manger at Keynote. "Keynote's customers can now monitor the quality of P2P streams to ensure a high quality of experience for their end users."

Stephen Alstrup, co-founder and CEO of Octoshape, a premier P2P solution provider for major broadcasters internationally, and an early adopter of Keynote Streaming Perspective said, “Keynote Streaming Perspective is the ideal solution for validating the cost-effectiveness and superior end user experience of Octoshapes’s unique P2P streaming technology and overall helps support sales.”

The Advantages of P2P Streaming

P2P streaming is a revolutionary technology for content delivery that reduces bandwidth cost and improves the end user experience by delivering excellent quality in sound and picture. The P2P distributed network creates new nodes with the demand for content, increasing the total capacity of the network system while improving robustness by replicating data over multiple peers.

Although there are different implementation models for P2P networks -- centralized or decentralized databanks, a network that is structured (propagates a link history) or unstructured (arbitrary links that broadcast to find nodes), or a hybrid, (centralized and decentralized) -- the goals are the same, to provide a cost effective streaming platform for broadcasters and an excellent end user experience.

Keynote Streaming Perspective is the Ideal Solution for Content Providers and Distributors

Keynote Streaming Perspective provides content distributors the insights needed to evaluate P2P service providers, and an effective early warning system to help resolve performance and availability issues in real time. By reviewing data generated from Keynote Streaming Perspective, content providers and distributors, such as major TV networks or producers of live events, can be assured that their broadcasts are reaching their viewers with reliable video and audio quality, without delay. For instance, Keynote’s P2P solution provides the data necessary to evaluate QoS during high bandwidth demand, such as peak viewing hours or during special events.

Of particular value to a broadcaster is that whatever implementation a P2P solution provider chooses, Keynote Streaming Perspective accurately captures the end user experience. That’s because Keynote deploys a P2P solution provider’s client software to all or a subset of Keynote’s globally distributed streaming test and measurement infrastructure. This allows Streaming Perspective to play and monitor streams that have been propagated by a P2P client network just as an end user would experience the broadcast.

Keynote Streaming Perspective provides real time insight into streaming media buffer time, connect time, re-buffer time, bit rate, packet loss and frame rate. Streaming Perspective also delivers an aggregated industry standard overall performance grade ranging from A to F for each stream. After each streaming measurement, end user performance data is available in real time from the MyKeynote portal. The service provides customers with comprehensive functionality to set performance thresholds for real time alerts and to generate in-depth reports.

Pricing and Availability

Keynote Streaming Perspective is available now. Pricing starts at $195 USD monthly. For more information please visit: http://keynote.com/products/voip_and_streaming/s treaming_performance/streaming_perspective.html. (Due to its length, this URL may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.)

About Keynote

Keynote Systems (Nasdaq “KEYN”) is the global leader in on-demand test & measurement solutions for continuously improving the online experience. As an independent and trusted third-party, Keynote provides IT and marketing executives with an unbiased view into their Internet services from around the world. For over a decade, Keynote has been providing measurement data and testing capabilities that allow companies to understand and improve their customer’s online and mobile experience. Keynote has four test and measurement businesses: Web performance, mobile quality, streaming & VoIP, and customer experience/UX. In addition, Keynote’s industry analysis group called Keynote Competitive Research publishes proprietary studies measuring customer experience and service levels across a wide range of industries.

Known as The Mobile and Internet Performance Authority™, Keynote has a market-leading infrastructure of 2,400 measurement computers and mobile devices in over 240 locations around the world. Keynote also maintains one of the most representative panels of online users consisting of 160,000 consumers. Keynote’s on-demand, hassle-free infrastructure allows businesses to access services they need, when they need them to pinpoint and fix mobile quality and Internet problems before they impact customers.

Keynote helps over 2,600 corporate customers become “the best of the best” by helping them improve online business performance and mobile communications quality. Keynote’s customers represent top Internet and mobile companies including American Express, BP, Caterpillar, Dell, Disney, eBay, E*TRADE, Expedia, FedEx, Microsoft, SonyEricsson, Sprint, T-Mobile, Verizon and Vodafone.

Keynote Systems, Inc. is headquartered in San Mateo, California and can be reached at www.keynote.com or by phone in the U.S. at (650) 403-2400.

Keynote, The Internet Performance Authority and Perspective are registered trademarks and The Mobile and Internet Performance Authority and True Experience are trademarks of Keynote Systems, Inc. Other trademarks are the property of their respective owners. © 2007 Keynote Systems, Inc.