Wetpaint Adds New Social Dimension to Wikis
Wetpaint Becomes the First Fully Social Publishing Platform Giving Consumers All the Tools Needed to Create Dynamic, Interactive Websites
SEATTLE--(BUSINESS WIRE)--Wetpaint, the leading social publishing platform with a network of over 750,000 social sites, today unveiled a complete set of social networking features to supercharge creation of content on its award-winning wiki service that now unifies the two things people love to do online – socialize and share content with others.
“By adding a social dimension to Wetpaint, users are more likely to interact and engage with each other – interaction being the key driver to generating content that has lasting value to not only themselves but a wider reading audience.”
With the addition of such new features as a Friends Network, Custom Member Profiles, a What’s New site activity dashboard and Friends Feeds, Wetpaint has created the first truly integrated social publishing platform, empowering anyone to easily create a completely social and collaborative website.
“At its essence, online collaboration is a social experience, but on most wikis that aspect has been limited to hidden discussion pages – it’s the equivalent of a cocktail party where no one talks to each other,” said Ben Elowitz, CEO of Wetpaint. “By adding a social dimension to Wetpaint, users are more likely to interact and engage with each other – interaction being the key driver to generating content that has lasting value to not only themselves but a wider reading audience.”
By fusing its best-in-class publishing tools with social networking features that increase user connection and communication, Wetpaint sites provide the ideal environment for anyone to quickly and easily create a website that flourishes with interaction, discussion and collaboration, resulting in rich content that attracts new members and bigger audiences.
The new slate of Wetpaint social features debuted today includes:
To see the new social features in action, visit www.wetpaint.com and create your own free public or private social website, or explore any of the 750,000 sites already populating the Wetpaint network.
Named as one of Time magazine’s “Best Websites of 2007,” Wetpaint is changing the way people connect and collaborate about passions and interests online. Wetpaint is the leading social publishing platform with over 750,000 social sites created since its launch in June 2006. The Seattle startup also partners with enterprise brands such as Dell, the Discovery Channel, Fox, HP, HTC, and T-Mobile. These companies have implemented custom Wetpaint sites to engage their most active and knowledgeable users. Wetpaint is backed by Accel Partners, Frazier Technology Ventures, and Trinity Ventures. For company information, visit www.wetpaint.com. For media inquiries, contact Lauren A. Littlefield of V2 Public Relations at (317) 902-7111 or firstname.lastname@example.org.